03 Oct
|
Ion Exchange
|
Mumbai
03 Oct
Ion Exchange
Mumbai
The Digital Communication will drive and strengthen the organizations digital presence across corporate websites, social media platforms, and internal communication channels. The role requires a hands-on digital professional who can combine strategy with execution, ensure brand consistency across touchpoints, and enhance organic digital engagement aligned with corporate objectives.
Key Responsibilities:
- End-to-end management of corporate and subsidiary websites, ensuring content accuracy, relevance, and alignment with brand positioning.
- Drive SEO initiatives to improve organic visibility, traffic quality, and search rankings.
- Spearhead website revamp and enhancement projects including content restructuring, UI/UX improvements, and performance optimization.
- Partner with IT teams, business stakeholders, and external agencies to ensure seamless updates and continuous improvement.
- Track and analyze website performance metrics to recommend measurable improvements.
- Develop and execute organic social media strategies to strengthen brand visibility and thought leadership.
- Manage official platforms including LinkedIn, Facebook, X (Twitter), and YouTube.
- Create structured, insight-led content calendars aligned with business priorities.
- Deliver platform-specific content that resonates with defined target audiences.
- Monitor engagement metrics and translate analytics into actionable insights.
- Identify emerging trends and recommend innovative digital initiatives.
- Develop high-quality, on-brand digital content across websites, social media, and email communications.
- Conceptualize and coordinate impactful digital assets including web banners, infographics, AVs, and visual creatives.
- Maintain consistency in messaging, tone, and visual identity across all digital platforms.
- Support digital campaigns for product launches and key corporate initiatives.
- Oversee content management for the company intranet.
- Develop and circulate engaging internal digital newsletters.
- Strengthen employee engagement through structured internal digital initiatives.
- Maintain organized digital asset repositories with structured archiving and tagging.
- Ensure strict adherence to brand guidelines and quality standards across all outputs.
- Coordinate effectively with external agencies and cross-functional teams to deliver timely digital communication support.
Key Requirements:
- 5-7 years of experience in corporate digital communication or digital marketing roles.
- Solid understanding of SEO, content strategy, and organic social media management.
- Excellent writing and editing skills with a sharp sense of brand voice.
- Strong visual judgment and ability to guide creative development.
- Proficiency in interpreting digital analytics and driving performance improvements.
- Strong stakeholder management and execution capabilities.
📌 Corporate Digital Communication (Mumbai)
🏢 Ion Exchange
📍 Mumbai