Associate Graphic Designer

About Salt Technologies

Salt Technologies is a global software development company specializing in custom software engineering, AI & ML solutions, data engineering, cybersecurity, and digital product development.

We partner with startups, SMBs, and enterprises to build scalable, secure, and impactful digital

products.

Our culture is built around:

- Ownership and accountability
- Continuous learning
- Customer obsession
- Operational excellence
- Collaboration and transparency

About the Role

As a Graphic Designer, you will be responsible for creating engaging and visually appealing designs across digital and print media. You will work closely with the Marketing, HR, and business teams to create graphics that effectively communicate Salt Technologies' brand, services, culture, and initiatives.

You will be involved in creating social media creatives, marketing materials, presentations, banners, brochures, infographics, internal communication creatives, and other visual assets.

The ideal candidate should have a strong eye for design, an understanding of branding and visual communication, and the ability to convert ideas and requirements into high-quality creative designs.

Core Responsibilities

- Create engaging designs for social media, digital marketing, websites, and internal communications.
- Design brochures, banners, presentations, infographics, posters, newsletters, and other marketing materials.
- Create creative assets for company events, campaigns, employee engagement activities, and announcements.
- Develop visual concepts based on business and marketing requirements.
- Follow established brand guidelines and maintain consistency across all creative assets.
- Create designs that effectively communicate the intended message and target audience.
- Retouch, edit, resize, and manipulate images as required.
- Prepare final designs for digital publishing and printing.
- Adapt existing designs into different sizes and formats for various platforms.
- Incorporate feedback and make required design revisions.
- Maintain organized design files and reusable creative assets.
- Stay updated with current design trends, tools, and creative technologies.

Branding & Visual Communication Responsibilities

- Maintain consistency in brand identity, typography, colors, imagery, and visual style.
- Apply Salt Technologies' brand guidelines across internal and external communication.
- Develop creative concepts aligned with company branding and communication

objectives.

- Ensure all visual communication is professional, consistent, and aligned with the intended

message.

- Support the development of marketing and employer-branding creatives.
- Create visual assets that strengthen the company's digital presence.

Social Media & Digital Creative Responsibilities

- Design creative content for platforms such as LinkedIn, Instagram, and other digital channels.
- Create social media posts, carousels, banners, campaign creatives, and promotional graphics.
- Design graphics for company announcements, festivals, achievements, events, and employee engagement activities.
- Resize and optimize creatives according to different platform requirements.




- Collaborate with the Marketing team to convert content ideas into visually engaging creatives.
- Support digital campaigns with appropriate visual assets.

Marketing & Campaign Responsibilities

- Support marketing campaigns by creating required visual assets.
- Design promotional materials for company services, solutions, and events.
- Create graphics for presentations, proposals, case studies, and business documents.
- Support recruitment and employer-branding initiatives through creative design.
- Develop campaign visuals based on defined concepts and requirements.
- Work on multiple creative requirements while maintaining quality and consistency.

Presentation & Corporate Design Responsibilities

- Design skilled PowerPoint presentations and business decks.
- Create visually appealing layouts for proposals, reports, and company documents.
- Develop infographics to simplify complex information.
- Maintain consistency in presentation templates and corporate communication.
- Convert information and data into clear and engaging visual formats.

Creative Production Responsibilities

- Prepare high-quality final artwork for digital and print requirements.
- Ensure correct dimensions, resolution, formats, and layouts before delivery.
- Manage multiple design versions and revisions.
- Organize source files and maintain proper naming and folder structures.
- Ensure designs are delivered within agreed timelines.
- Perform quality checks before publishing or sharing final creatives.

Collaboration Responsibilities

- Collaborate with Marketing, HR, Business, and other internal teams.
- Understand creative requirements and convert them into design concepts.
- Participate in creative discussions and brainstorming sessions.
- Take feedback positively and incorporate revisions effectively.
- Communicate design decisions and recommendations clearly.
- Work independently on assigned designs while seeking guidance when required.

Process & Quality Responsibilities

- Follow design standards and company brand guidelines.
- Maintain clean, organized, and editable source files.
- Ensure accuracy in spelling, alignment, dimensions, colors, and visual elements.
- Review designs before final submission.
- Maintain consistency across different creative formats.
- Follow version-control and file-management practices.
- Continuously improve design quality based on feedback and industry trends.

Key Outcomes Expected

- High-quality and visually engaging digital and print creatives.
- Consistent application of Salt Technologies' brand identity.
- Timely delivery of assigned design requirements.
- Professional social media and marketing creatives.
- Effective visual communication across internal and external platforms.
- Well-organized and reusable design assets.
- Strong creative support for marketing, HR, employer branding, and company initiatives.

Must-Have Qualifications

Experience





- 1 to 2 years of professional experience in Graphic Design, Visual Design, Creative Design, or a related field.
- Freshers with strong creative skills and an impressive portfolio may also be considered.
- Experience working on digital and print design projects.
- Experience creating social media and marketing creatives.
- Experience working with brand guidelines and visual communication.

Educational Qualifications

- Bachelor's degree or diploma in Graphic Design, Visual Communication, Fine Arts, or a related field is preferred.
- Equivalent practical experience and a strong portfolio may also be considered.

Technical Skills

- Proficiency in Adobe Creative Suite, particularly:

Adobe Photoshop

Adobe Illustrator

Adobe InDesign

- Good understanding of:

Typography

Color theory

Layout design

Visual hierarchy

Composition

Image editing

Branding

- Good understanding of digital and print design requirements.
- Ability to prepare designs in appropriate formats for different platforms.

Design & Creative Skills

- Graphic Design
- Visual Communication
- Brand Design
- Social Media Design
- Digital Design
- Print Design
- Typography
- Color Theory
- Layout Design
- Image Editing & Retouching
- Infographics
- Presentation Design
- Marketing Creatives
- Visual Storytelling

Tools & Platforms

- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Canva
- Microsoft PowerPoint
- Google Slides
- Basic knowledge of Figma is an advantage

Nice-to-Have Qualifications

- Experience with UI/UX design principles.
- Basic knowledge of Figma.
- Experience creating short-form visual content for social media.
- Basic knowledge of motion graphics or video editing.
- Experience with tools such as After Effects or Premiere Pro.
- Experience creating designs using AI-powered creative tools.
- Understanding of digital marketing and social media trends.
- Experience in B2B technology/SaaS/company branding.
- Experience working with employer branding or recruitment creatives.
- Basic understanding of website design and responsive creative requirements.

Portfolio Requirements

Candidates should provide a strong and relevant design portfolio showcasing:

- Social media creatives
- Branding and marketing designs
- Digital and print materials
- Presentations or infographics
- Image editing/retouching work
- Creative campaigns or design projects

The portfolio should demonstrate creativity, attention to detail, visual storytelling, design consistency, and the ability to work across different formats.

Methodologies

- Creative Design Process
- Design Thinking
- Brand Guidelines
- Digital & Print Design
- Creative Review & Feedback
- Version Control
- Quality Assurance
- Continuous Improvement

Behavioral Competencies

We're looking for someone who demonstrates:

- Creativity and visual thinking
- Attention to detail
- Ownership and accountability
- Strong communication
- Collaboration and teamwork
- Ability to understand and interpret requirements
- Openness to feedback
- Adaptability and continuous learning
- Ability to manage multiple projects and deadlines
- Problem-solving skills
- Ability to work independently
- Interest in emerging design trends and technologies

📌 Associate Graphic Designer (Pune)
🏢 Salt web technologies
📍 Pune