- Drive and achieve sales targets for the assigned territory through effective channel management.
- Manage Primary Sales by ensuring timely order generation from distributors and maintaining healthy stock levels.
- Monitor and drive Secondary Sales by increasing product off-take through dealers, retailers, and channel partners.
- Enhance Tertiary Sales by ensuring product movement from retailers to end customers and improving market penetration.
- Appoint and develop current dealers and retailers to expand market coverage.
- Conduct regular market visits to identify business opportunities and monitor competitor activities.
- Ensure product visibility, merchandising, and implementation of trade schemes in the market.
- Build strong relationships with distributors, dealers, retailers, and key influencers.
- Monitor collections and ensure adherence to company credit policies.
- Prepare sales reports, forecasts, and market intelligence for management review.
- Coordinate with internal teams for product availability, promotional activities, and customer support.
Requirements:
- Graduate in any discipline (MBA preferred).
- 3–8 years of experience in trade sales, preferably in Electrical, Lighting, Switchgear, FMCG, Building Materials, or Consumer Durables.
- Strong understanding of primary, secondary, and tertiary sales concepts.
- Experience in distributor and channel management.
- Good communication, negotiation, and relationship-building skills.
- Willingness to travel extensively within the assigned territory.
📌 TM - Trade sales (Legrand) (Faridabad)
🏢 Novateur Electrical & Digital Systems
📍 Faridabad
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