04 Oct
|
Topcoder
|
Noida
Role Purpose
Seeking a hands-on SFMC Specialist to design, configure, execute, and monitor 100+ supplier communication campaigns supporting a global Legal Entity Separation (LES) program. The role will ensure accurate targeting, controlled deployment, and supplier-level visibility of delivery and engagement results across multiple countries and legal entities.
Key Responsibilities
- Define SFMC campaign structure, deployment approach, schedule, and audience segmentation with Procurement, Change & Communications, and program stakeholders.
- Build, test, and execute supplier emails using Email Studio, Journey Builder, Contact Builder, Automation Studio, and Data Extensions, as applicable.
- Import, validate, segment, deduplicate, and maintain supplier communication distribution lists and campaign audit trails.
- Perform pre-send quality checks covering recipients, content, links, sender details, test sends, approvals, and deployment timing.
- Monitor campaign execution and troubleshoot delivery, data, or configuration issues.
- Track supplier-level results including sent, delivered, opened, clicked, bounced, and undeliverable status, plus unsubscribes where applicable.
- Analyze hard and soft bounces, support contact-data remediation, and maintain follow-up status for failed outreach.
- Prepare recurring dashboards and concise updates on campaign progress, delivery performance, engagement, and exceptions.
- Maintain campaign documentation, deployment logs, and reusable procedures; recommend automation and process improvements.
Required Skills & Experience
- 5+ years of hands-on Salesforce Marketing Cloud experience delivering email campaigns.
- Proficiency in:
- Email Studio
- Journey Builder
- Contact Builder
- Automation Studio
- Data Extensions
- Segmentation
- Subscriber Management
- Experience managing high-volume or multi-wave email campaigns and large recipient datasets.
- Robust knowledge of email deliverability, tracking, bounce handling, suppression, and campaign reporting.
- Advanced Excel skills for data validation, reconciliation, and analysis; Power BI experience is advantageous.
- Ability to translate business requirements into practical campaign configuration and reporting solutions.
- Strong attention to detail and quality-control discipline with the ability to manage concurrent deadlines.
- Explicit communication skills and confidence working with global, cross-functional stakeholders in English.
Preferred Background
- Experience with supplier, customer, or external stakeholder communications.
- Exposure to legal entity separation, transformation, integration, or change programs.
- Understanding of Procurement, supplier master data, or vendor-management processes.
- Experience working in a global, multi-country, and regulated environment.
Key Deliverables & Success Measures
- End-to-end setup and execution of 100+ planned supplier communication campaigns through 30 April 2027.
- Validated distribution lists, deployment calendar, and complete campaign audit trail.
- Supplier-level reporting for sent, delivered, opened, clicked, and bounced communications.
- Timely identification and resolution of delivery exceptions and failed outreach.
- Accurate, on-schedule campaigns with transparent reporting for program stakeholders.
📌 Salesforce Marketing Cloud (SFMC) Campaign Specialist (Noida)
🏢 Topcoder
📍 Noida