AREA SALES MANAGER FIELD SALES

Avinash Fire Protection Systems Pvt. Ltd.

Ludhiana, Punjab | Full-Time | Field Sales

Job Summary

We are looking for a highly motivated and target-oriented Area Sales Manager to drive field sales and market development for our Fire Fighting & Fire Safety products and solutions. The candidate will be responsible for developing new customers through direct, door-to-door and field-based sales, building strong customer relationships, generating leads, and converting enquiries into business.

Key Responsibilities

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Develop new customers and business opportunities within the assigned territory.

Conduct regular field visits and door-to-door marketing to identify prospective customers.

Generate leads through direct meetings, cold calling, references, local market visits and networking.

Promote and sell fire extinguishers, fire fighting equipment, fire safety products, AMC services and related solutions.

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Meet prospective customers, understand their requirements and prepare/follow up on quotations.

Achieve monthly and quarterly sales targets assigned by the management.

Maintain regular follow-up with existing and prospective customers to convert enquiries into orders.

Develop and maintain a strong local customer database and territory-wise sales pipeline.

Coordinate with the technical and operations team for site visits, quotations, delivery and execution wherever required.

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Submit daily/weekly field visit and sales reports and maintain accurate customer records.

Candidate Profile

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Minimum 13 years of experience in field sales, direct sales, B2B sales, industrial sales or territory sales.

Candidates with experience in Fire & Safety,



CCTV/Security, Electrical, Solar, HVAC, Plumbing,

Construction or Industrial Products will be preferred.

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Strong communication, negotiation and customer-handling skills.

Must be comfortable with extensive field travel and door-to-door/direct customer marketing.

Self-driven, energetic and target-oriented with a strong focus on new customer acquisition.

Basic knowledge of MS Office/Excel and maintaining sales reports.

Should have a valid two-wheeler and be willing to travel within the assigned area.

Compensation & Working Details

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Salary: 30,000 35,000 per month, depending on experience and suitability.

Working Hours: 9:30 AM onwards.

Job Type: Full-Time, Field Sales.

Location: Ludhiana, Punjab, with field travel in the assigned territory.

Additional incentives may be provided based on company policy and sales performance.

Why Join Us?

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Work with an established Fire & Life Safety company serving 6,000+ clients across North India.

Opportunity to work with a wide range of industrial, commercial and institutional customers.

Exposure to a growing product portfolio in the Fire Fighting & Safety industry.

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Opportunity for growth opportunities based on sales performance and territory development.

Who We Are Looking For

We are looking for a proactive sales professional who is comfortable meeting customers face-to-face, creating business from the ground up and taking ownership of an assigned territory. This role is ideal for someone who enjoys field sales, customer interaction and achieving measurable sales targets.

Apply Now Build Your Career in Fire & Life Safety Sales

Perks and benefits

Provident fund

📌 Walk-in || Sales Manager (Ludhiana)
🏢 AVINASH FIRE PROTECTION SYSTEMS PRIVATE
📍 Ludhiana