Job Location: Panjim, Goa (On-Site)

Company Description GrowthGravy is a growth hacking agency that helps businesses market their products and services in simple, effective ways to increase revenue. Using a range of digital media platforms, the team focuses on reaching targeted audiences, generating new business online, and delivering stronger ROI than traditional marketing. The agency offers end-to-end digital marketing solutions, from consulting and strategy to managing complete online brand presence.

GrowthGravy is powered by a young, dedicated, and creative team that actively seeks innovative approaches to drive exponential growth. The agency works as an extended marketing partner, prioritizing client success as a core value.

Role Description This is a full time, on-site Social Media Marketing Specialist role based in Panaji.

The specialist will manage and grow clients’ social media presence across platforms by planning, creating, and publishing engaging content aligned with brand and campaign objectives. Daily activities include monitoring social channels, responding to audience interactions, tracking performance metrics, and optimizing strategies for reach, engagement, and conversions.

The role involves collaborating with design, content, and strategy teams to develop integrated digital campaigns, as well as staying up to date with platform trends, tools, and best practices.



The specialist will also prepare regular performance reports and contribute ideas for innovative growth-driven social media initiatives.

Qualifications

- Candidates should possess solid skills in Social Media Marketing and Digital Marketing, with experience executing campaigns across major platforms.
- Candidates should possess skills in Social Media Content Creation, including planning content calendars and producing platform-specific posts that align with brand guidelines.
- Candidates should possess Marketing skills, with an understanding of audience segmentation, brand positioning, and performance-driven campaign planning.
- Candidates should possess effective Communication skills, including clear written communication, collaborative teamwork, and client-facing interactions.
- Experience using social media analytics tools (e.g., Meta Business Suite, Instagram analytics, third-party dashboards) to track KPIs and optimize campaigns.
- Ability to work in a fast-paced environment, manage multiple projects, and meet deadlines with attention to detail.
- Prior experience in an agency or digital-first environment is preferred; familiarity with growth hacking or performance marketing is an advantage.
- Relevant education in Marketing, Communications, Business, or a related field, or equivalent practical experience.

📌 Social Media Marketing Specialist (Panaji)
🏢 GrowthGravy
📍 Panaji