04 Oct
|
Ispik Business Digital Ventures
|
Pune
04 Oct
Ispik Business Digital Ventures
Pune
Key Responsibilities
- Strategy & Campaign Design: Develop high-conversion multi-channel social media strategies across LinkedIn, Meta, YouTube, and X to position VOLA as the leading hybrid virtual office solution.
- Paid Acquisition & Performance Marketing: Plan, manage, and optimize performance marketing budgets on LinkedIn Ads and Meta Ads to deliver low CAC (Customer Acquisition Cost) and high SQLs (Sales Qualified Leads).
- Team Leadership: Manage and mentor a team of 3 Social Media Executives; oversee content calendars, creative briefs, copy, and visual standards.
- Lead Funnel Optimization: Partner with sales and web teams to optimize lead capture funnels, retargeting mechanisms, and landing page conversions.
- Analytics & Attribution: Track KPIs (ROAS, CPL, engagement, pipeline value) using Google Analytics,
Meta Ads Manager, and LinkedIn Campaign Manager; deliver weekly executive dashboards.Role & responsibilities
Preferred candidate profile
- Experience: 47 years in B2B social media marketing and paid digital lead generation (experience in SaaS, co-working, commercial real estate, or startup services preferred).
- Skills: Expert-level mastery of LinkedIn Campaign Manager, Meta Ads Manager, GA4, HubSpot/Zoho CRM integrations, and performance reporting.
- Attributes: Solid analytical mindset, creative storytelling capability for innovative concepts, and proven experience managing remote teams.
📌 Social Media Marketing ManagerB Lead Generation) (Pune)
🏢 Ispik Business Digital Ventures
📍 Pune