Social Media & Content Strategist

Experience: 1–3 Years

Location: Indore

Employment Type: Full-Time | On-Site

Role Overview

We are looking for a creative and versatile Social Media & Content Strategist who can manage social media, create engaging content, write compelling copy, and contribute to the overall digital presence of the brand/client.

The ideal candidate should be comfortable wearing multiple hats across social media management, content creation, copywriting, editing, and campaign coordination.

Key Responsibilities

- Develop and execute social media strategies based on brand and client objectives.
- Manage platforms such as Instagram, Facebook, LinkedIn, X, and other relevant channels.
- Create and curate engaging posts, captions, reels, stories, and other social media content.
- Handle copywriting and content writing for social media, campaigns, websites, and marketing materials.
- Edit and repurpose existing content into different formats suitable for various platforms.
- Plan and maintain content calendars and ensure timely publishing.
- Coordinate with graphic designers, video editors, and marketing teams to execute campaigns.
- Understand client requirements, brand voice, target audience, and communication style.
- Monitor social media performance and prepare basic reports on reach, engagement,



and growth.
- Stay updated with social media trends, platform algorithms, content formats, and competitor activities.
- Respond to comments, messages, and audience interactions professionally.
- Bring new content ideas and creative concepts to improve engagement and brand visibility.

Skills & Requirements

- 1–3 years of experience in Social Media Marketing, Content Marketing, or a related role.
- Strong copywriting and content-writing skills.
- Good understanding of social media platforms and current trends.
- Creative mindset with robust attention to detail.
- Basic content editing skills; knowledge of Canva, CapCut, Adobe tools, or similar tools is a plus.
- Ability to write in different brand tones and styles.
- Good communication and interpersonal skills.
- Ability to manage multiple projects/accounts and meet deadlines.
- Strong research skills and the ability to generate fresh content ideas.
- A proactive, adaptable, and multi-tasking approach is important for this role.

Job Types: Full-time, Permanent Pay: ₹10,177.81 - ₹22,038.70 per month

Experience

- Social media marketing: 1 year (Preferred)
- Client coordination: 1 year (Preferred)

Work Location: In person

📌 Social Media Marketing Executive (Indore)
🏢 DigiPlasia Media
📍 Indore