- Achieve the set business targets for the territory driving the sales strategy as planned
- Achieve the productivity related KPIs for the territory focusing on must sell SKUs, ECO, distribution targets, SKU mix, fill rates etc.
- Ensure on time processing of POsDrive the sales enablers and trade inputs across CSD/CPC channel in the area by focusing on availability, visibility and communication ensuring compliance as per norms
- Ensure constant communication to build relationships with the accounts for serving long term business contracts
- Partner with customer marketing officers, merchandisers to ensure effective communication and deployment of product launches and BTL activities