Job Description
Department: Brand & Communications
nExperience: 3–5 years
nReporting To: Creative & Content Manager / Head of Brand & Communications
nLocation: Delhi NCR
Role OverviewnWe are looking for a highly creative, organised and execution-focused Senior Executive – Creative & Content to support House of Chikankari's creative expression across website, shoots, social and retention channels .
nThe role will work closely with the Brand, D2C, CRM, Social and Revenue teams to translate business and campaign requirements into high-quality, on-brand creative.
nThis person should have solid visual taste, understand fashion/lifestyle content, be comfortable managing shoots and production partners, and understand how creative needs differ across website, social, CRM and performance channels.
Key Responsibilities1. Creative Direction & Brand Consistencyn
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Support the Creative & Content Manager in maintaining HOC's visual identity across customer touchpoints.n
Translate campaign and product briefs into creative concepts and visual directions.n
Develop moodboards, references, layouts, visual treatments and creative briefs.n
Ensure all creative output follows HOC's brand guidelines.n
Review creative execution from designers, photographers, videographers and external partners.n
Build a robust understanding of HOC's aesthetic, customer and product storytelling.n
Website Creative & ContentnOwn day-to-day creative execution for the website in collaboration with the D2C/E-commerce team.
nResponsibilities include:
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Homepage banners and creativen
Collection/launch bannersn
Product and collection storytellingn
Campaign landing pagesn
Website merchandising creativesn
Promotional creativesn
Visual content for current launchesn
Coordinating with designers/developers to ensure assets are uploaded correctlyn
Ensuring website content is visually consistent and commercially relevantn
nD2C owns website performance and con
📌 Creative Director New Delhi
🏢 House of Chikankari
📍 New Delhi
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