ATRASKI EVENTS:

Business Development – Job Description

POSITION OVERVIEW

Position Title: Business Development Executive – Events

Department: Atraski Events (Business Development)

Reports To: Head of Business Development – Events

Location: Delhi (Chittaranjan Park / Greater Kailash)

Timings: Monday to Friday and Alternate Saturday

About Atraski Events:

Atraski Events is a full-service experiential marketing and event management division of Atraski, a strategic marketing agency. We design and execute high-impact corporate events, conferences, product launches, brand activations, and experiential campaigns for marquee clients across technology, FMCG, real estate, finance, and luxury sectors. Our focus is on delivering measurable ROI through strategic storytelling and immersive brand experiences.

ROLE PURPOSE:

The Business Development Executive will be responsible for identifying, qualifying, and closing recent event and experiential marketing opportunities in the corporate events, conferences, brand activations, and experiential marketing space.



This is a hunter role focused on pipeline generation, prospect management, and deal closure in the events vertical.

KEY RESPONSIBILITIES

Lead Generation & Pipeline Development
Identify and qualify corporate event prospects, conferences, product launches, and brand activation projects through direct outreach, industry research, and networking
Build and maintain a robust pipeline of 40–60 qualified leads at various stages of the sales cycle
Conduct market research to identify emerging event categories, corporate restructuring signals, and industry trends
Target companies across technology, FMCG, finance, real estate, luxury, pharma, and EdTech sectors with budgets ₹10L–₹1Cr+

Prospect Engagement & Relationship Building
Conduct discovery calls with CMOs, EVPs–Marketing, Event Directors, and procurement stakeholders
Present Atraski Events' capabilities through tailored deck presentations and case studies
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📌 Business Development Executive – Events Saket (India)
🏢 Atraski Events
📍 India