Field Sales - HORECA (Senior & Junior Roles)

Company: Novartous Global Pvt. Ltd. (NGPL) | Location: Bangalore | Employment: Full-time

NGPL is building a strong field-sales team to grow its South Indian food solutions across restaurants, hotels,QSRs, caterers and institutional kitchens. We are hiring separately for a senior HORECA professional with established industry relationships and a junior field executive focused on intensive restaurant coverage in Bangalore.

A. Senior HORECA Sales Manager An experienced business-development professional who can use existing relationships across the hospitality and institutional food-service sector to generate trials, close accounts and build recurring revenue.

Senior - Key Responsibilities

- Develop B2B sales for NGPL's South Indian food solutions.
- Use existing HORECA relationships to generate trials and business opportunities.
- Meet restaurant owners, executive chefs, F&B; managers, purchase managers and other decision-makers.
- Target restaurant chains, QSRs, hotels, corporate caterers, institutional kitchens, hospitals, hostels, food courts and airport operators.
- Arrange product demonstrations and trials with customer kitchens.
- Understand operational problems and position NGPL products as solutions.
- Convert successful trials into commercial orders and negotiate commercials.
- Develop key accounts, increase repeat business and maintain a strong sales pipeline.
- Coordinate with chefs, production, dispatch and accounts teams.
- Maintain CRM records and achieve monthly sales and collection targets.

Senior - Candidate Profile

- 5+ years of B2B/HORECA sales experience preferred.
- Existing HORECA network in Bangalore/Karnataka is highly desirable.




- Experience selling food products, ingredients, FMCG, kitchen products or food-service solutions preferred.
- Solid communication, negotiation and account-management skills.
- Ability to independently open doors and close business.

B. Junior Field Sales Executive - Restaurants An energetic field-sales professional who will spend most of the working day visiting restaurants across Bangalore,

meeting decision-makers, generating trials and converting them into orders.

Junior - Key Responsibilities

- Visit restaurants, hotels, QSRs and catering companies across Bangalore every day.
- Identify restaurants serving or planning to serve South Indian food.
- Meet owners, managers, chefs and purchase teams.
- Introduce NGPL products and explain their operational and product benefits.

Novartous Global Pvt. Ltd. (NGPL) | Bangalore Page 1• Collect decision-maker contact details and generate product trial opportunities.
- Coordinate samples and demonstrations and follow up after trials.
- Convert prospects into paying customers and collect repeat orders.
- Identify new restaurant openings and potential customers.
- Maintain daily visit, follow-up and CRM reports.
- Work towards weekly and monthly activity and sales targets.

Junior - Candidate Profile

- 0-3 years of sales experience; strong freshers willing to do field sales can apply.
- Comfortable travelling extensively within Bangalore.
- Kannada, English and Hindi communication skills preferred.
- Two-wheeler preferred.
- Self-motivated, disciplined and target-driven.

Success Metrics

Restaurant visits -> Decision-maker contacts -> Trials generated -> Orders converted -> Repeat business-> Monthly revenue.

📌 Field Sales - HORECA (Senior & Junior Roles) (Bengaluru)
🏢 Novartous Global Private
📍 Bengaluru