Role & responsibilities

Performance Marketing & SEA Strategy

- End-to-End SEA Ownership: Independently develop, execute, and scale us
- SEA and Search strategy with a strong focus on visibility, high performance, and continuous growth.
- Stay on top of market developments and search engine trends.
- Campaign Management: Plan, build, launch, and continuously optimize Google Ads campaigns across all relevant campaign types.
- Budget & Efficiency Control: Take full accountability for SEA budgets.
- Monitor and optimize campaign efficiency based on business KPIs, ROI, and Profitability targets.
- Competitive & Market Analysis: Analyze data, user search behavior, market trends, and competitor moves using Semrush to identify new growth potential.
- SEO Collaboration: Work closely with our internal SEO Manager to align keyword strategies, share search term insights, and ensure total search engine dominance.

1. Design & Creative Production

- Template & Asset Creation: Design and maintain clean, high converting templates using Canva in strict alignment with our Corporate Design guidelines.
- Multi-Channel Media Output: Create assets for both digital channels

newsletter templates, web banners) and physical print media (event booth walls, posters, brochures, flyers).
- Landing Page Graphics:



Provide visual assets and graphics for homepage updates and landing page optimization.

1. General Marketing & Adaptability

Marketing All-Rounder Mindset: Openness and flexibility to assist with adjacent tasks in marketing, design, and website updates as business needs Evolve.

Preferred candidate profile

- Experience: 3-5 years of hands-on experience in Performance Marketing (SEA/Google Ads) with a robust, proven track record of managing budgets and campaigns independently.
- Expertise in Search & Analytics.
- Proficient in Google Ads Manager (Search, Display, Performance Max).
- Advanced experience with Semrush (Competitor Analysis, Keyword

Research, Search Intent Analysis).
- Good understanding of Web Analytics (GA4) and tracking.
- Experience collaborating directly with SEO teams/managers.
- Expertise in Design:
- Advanced proficiency in Canva (Template creation, Brand Kits, print-

ready asset exports).
- Strong eye for typography, layout, branding, and visual hierarchy

(Corporate Design consistency).

Perks and benefits

- Work with a high-standard German engineering team from day one
- Strong pathway to full-time conversion after the initial contract
- Competitive salary structure and leave policy
- Warm and open team that appreciates ideas and values your efforts.

📌 Digital Marketing Specialist (Kochi)
🏢 Viviania
📍 Kochi