Digital Marketing & GTM Intern (Bengaluru)

Digital Marketing & GTM Intern (Bengaluru)

04 Oct
|
HealOn
|
Bengaluru

04 Oct

HealOn

Bengaluru

We're Hiring | Digital Marketing & GTM Intern

Company: HealOn Technologies

Location: Bannerghatta Road, Bengaluru

Work Mode: Work from Office

Working Days: 5 days a week

Stipend: Based on interview and skills

About HealOn

HealOn is a healthcare concierge company focused on making quality healthcare more accessible through technology, innovation, and personalised care.

We are looking for a creative, curious, and data-driven Digital Marketing & GTM Intern to join our team and help build awareness, engagement, and growth for our products and services.

Role Overview

We're looking for a Digital Marketing & GTM Intern who is interested in digital marketing, content, growth, user acquisition, and go-to-market strategies. You will work closely with our marketing, product, and technology teams to plan and execute campaigns, create engaging content, analyse performance, and support the launch and growth of HealOn's products and services.

This is a hands-on opportunity to gain practical experience across digital marketing, social media, content creation, performance marketing, user acquisition, market research, and go-to-market execution within a growing healthcare technology company.

Key Responsibilities

- Assist in planning and executing digital marketing campaigns across social media, search, content, and other digital channels.
- Create and coordinate engaging content for platforms such as Instagram, LinkedIn, YouTube, and other relevant channels.
- Assist in developing social media posts, reels, videos, creatives, carousels, and other marketing assets.
- Research healthcare, technology, consumer, and competitor trends to identify new marketing and growth opportunities.
- Assist in developing and executing go-to-market (GTM) strategies for recent products, features, services, and campaigns.
- Support user acquisition initiatives and experiments across organic and paid marketing channels.
- Monitor campaign performance and analyse metrics such as reach, engagement, leads, conversions, CAC, and user growth.
- Explore and experiment with AI-powered tools for content creation, video generation, research, creative development, and marketing automation.
- Assist in creating user-generated content (UGC), influencer campaigns, and other growth initiatives.




- Track and report key marketing and growth metrics and provide insights to the team.
- Participate in brainstorming sessions and contribute new ideas for improving brand awareness, engagement, and user acquisition.
- Work closely with cross-functional teams to execute marketing campaigns and product launches.
- Stay updated on digital marketing trends, social media algorithms, AI marketing tools, growth strategies, and emerging GTM practices.

Requirements

- Recently completed degree in Marketing, Business, Communications, Digital Marketing, Media, Management, or a related field.
- Basic understanding of digital marketing and social media platforms.
- Strong interest in marketing, growth, content, and technology.
- Good communication and writing skills.
- Creative mindset with the ability to generate new content and campaign ideas.
- Good analytical and problem-solving skills.
- Strong attention to detail and willingness to take ownership of tasks.
- Ability to research markets, competitors, customers, and emerging trends.
- Comfortable working in a fast-paced startup environment.
- Willingness to learn new tools, platforms, and marketing technologies.
- Curious mindset with the ability to think from both a business and customer perspective.

Nice-to-Have Skills

- Familiarity with social media platforms such as Instagram, LinkedIn, YouTube, and Meta.
- Basic knowledge of SEO, SEM, Google Ads, Meta Ads, or performance marketing.
- Familiarity with Google Analytics, Google Search Console, Meta Business Suite, or similar marketing analytics tools.
- Experience using Canva, Figma, CapCut, Adobe tools, or similar creative platforms.
- Ability to create or edit short-form videos, reels, social media creatives, or UGC content.
- Familiarity with AI tools for content creation, image generation, video generation, research, or marketing.
- Basic understanding of marketing funnels, lead generation, conversion, CAC, retention,



and user acquisition.
- Familiarity with GTM concepts such as product positioning, customer segmentation, messaging, launch planning, and campaign execution.
- Basic understanding of A/B testing and growth experiments.
- Experience with content calendars, campaign planning, or social media management.
- Experience with academic, personal, freelance, or internship projects involving digital marketing or growth.
- A portfolio, social media page, marketing project, campaign, or examples of creative work is a plus.

Don't Have All These Skills? That's Okay!

We value curiosity, creativity, problem-solving ability, and the willingness to learn.

If you're interested in digital marketing, enjoy creating content, experimenting with new ideas, understanding customers, and are excited about learning how real-world products are marketed and scaled, we'd love to hear from you.

What You'll Gain

- Hands-on experience in digital marketing and growth.
- Exposure to real-world go-to-market strategies and product launches.
- Practical experience in social media, content marketing, and user acquisition.
- Exposure to performance marketing, SEO, lead generation, and conversion optimisation.
- Practical experience creating social media content, videos, creatives, and UGC.
- Experience working closely with product, technology, and business teams.
- Exposure to marketing products and services in a growing healthcare technology company.
- Guidance and mentorship from the team.
- Exposure to AI-powered marketing tools and emerging technologies.
- Opportunity to experiment with ideas and contribute directly to HealOn's growth.

How to Apply

Interested candidates seeking priority consideration should email their application directly to:

[email protected]

Email subject: Digital Marketing & GTM Intern

Please include your resume and, if available, links to your portfolio, social media work, content, marketing projects, or other relevant work.

Important: For priority consideration, apply only by email. Please do not apply through LinkedIn or send applications through LinkedIn messages. We encourage candidates to email their applications directly rather than submitting duplicate applications across platforms.

📌 Digital Marketing & GTM Intern (Bengaluru)
🏢 HealOn
📍 Bengaluru

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