04 Oct
|
Yugo Rides
|
India
Company Description YUGO Rides Pvt. Ltd. is a next-generation electric mobility company transforming last-mile delivery for India’s fast-growing Quick Commerce ecosystem. The company provides high-speed electric two-wheelers with swappable battery systems, built to maximize uptime, reliability, and earning potential for delivery partners.
Currently in the pilot phase in Pune, YUGO Rides is developing a rider-first EV platform that reduces operational costs, minimizes downtime, and eliminates fuel dependency. Backed by strong automotive OEM and dealer-operations experience, the team combines robust engineering with scalable execution to support Q-Commerce companies and their delivery professionals. YUGO Rides aims to build an EV mobility backbone that enables sustainable, efficient, and economically viable urban logistics.
Role Description The Digital Marketing Executive will support YUGO Rides’ growth by planning and executing digital campaigns that promote the company’s EV solutions for last-mile delivery. This part-time, hybrid role is based in the Pune/Pimpri-Chinchwad Area, with a mix of on-site collaboration and work-from-home flexibility. Day-to-day responsibilities include managing social media channels, creating and updating web content, coordinating online brand presence, and monitoring campaign performance across digital platforms.
The role also involves working closely with internal teams to develop marketing messages, align content with business objectives, and support lead generation and community engagement among delivery partners and Q-Commerce stakeholders.
Qualifications
- Strong foundation in Marketing and Communication, with the ability to craft clear, compelling messaging for diverse digital audiences.
- Hands-on experience with Social Media Marketing, including content scheduling, audience engagement, and channel-specific optimization.
- Proficiency in Web Content Writing, with the ability to create concise, accurate, and audience-focused copy for websites, blogs, and landing pages.
- Familiarity with Web Analytics tools to track campaign performance, interpret data, and suggest improvements based on insights.
- Relevant education in Marketing, Communications, Business, or a related field (students and early-career professionals are welcome).
- Comfort working in a hybrid setup in the Pune/Pimpri-Chinchwad Area, with strong time management and self-organization skills.
- Interest in electric mobility, sustainability, and last-mile logistics; prior experience in startups or mobility sectors is an advantage.
- Ability to collaborate with cross-functional teams and adapt to a quick-moving, operations-driven environment.
📌 Digital Marketing Executive (India)
🏢 Yugo Rides
📍 India