1) Job Purpose To proactively assess the customer s expectation and develop a strategy for revenue maximization by influencing customers perception and buying criteria through effective communication by providing worldclass products and solutions with speed, trust, and reliability to increase Market share and thereby create value for all stakeholders to make the world Greener, Smarter and Stronger.

4) Key Result Areas/Accountabilities:

Key Result Areas/Accountabilities

Supporting Actions

Build differentiation of Product and Value
1. Build differentiation of Product and Value sales team to be aligned by way of technical awareness, solution orientation and Value differentiation.
2 Developing strategy for revenue maximization.



3 Current Customer development
CRM Usage of 70%
1. Market Share > 55%

Adherence of proactive visit plan of a customers
Systematically planned meetings to customers and address key disconnects.

Working Capital Management
1. Control Age of FG
1. Minimize over dues

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📌 Asm Marketing Professional Bengaluru
🏢 Aditya Birla Insulators
📍 Bengaluru