04 Oct
|
Battenhall
|
India
Role summary
This is a key role in guiding and supporting teams to deliver the highest quality copy and editorial work for our global B2B and B2C clients – as well as Battenhall. You will have experience and skills across the spectrum of copywriting, from marketing to social media and PR. It would also be advantageous to have a genuine passion for the communications sector, and expert knowledge of how to deliver impactful editorial work that engages target audiences.
You will work with world-renowned brands, as well as a wide variety of account teams and designers, to ideate, develop and curate compelling and engaging copy for our audiences. As such, you will need to be an excellent communicator and organisational skills.
Responsibilities
Working within the global team, the Content Writer’s responsibilities include, but are not limited to:
- Creating compelling content that converts across multiple channels and formats, including social media, PR, blog posts, website content, reports, thought leadership/white papers and more.
- Working with account teams to produce written work that follows brand guidelines and exceeds client expectations.
- Optimising writing for SEO and GEO.
- Being an ambassador for high editorial standards and best practice. You will need to be an expert in capturing an accurate and memorable tone of voice, and offering counsel to both clients and team members on executing it.
- Being a driving force in developing fresh, creative content ideas, keeping the target audience in mind.
- Supporting and offering proactive counsel on written content strategy.
- Consistently on the pulse of competitor activity and able to identify and proactively flag copy and editorial improvements.
- Manage a busy workload according to deadlines.
Skills and qualifications
- Minimum 3 years’ experience in copywriting, journalism, or working with a content team in an agency or in-house.
- Experience managing multiple projects at the same time, working to tight deadlines, meeting the demands and pressures of teams and clients, and the ability to work quickly and efficiently without compromising on quality.
- Advanced editorial eye balanced with strategic thinking - well versed and practised in what makes valuable content and how to improve it.
- In-depth experience across a variety of content formats e.g. press releases, social posts, long-form content, scripting, asset copy, and email copy.
- Outstanding verbal English, written, presentation and interpersonal skills.
- Advanced proofreading skills and exceptional attention to detail.
- Advanced GEO & SEO knowledge and experience.
- Entrepreneurial, self-starter approach and attitude with the ability to carefully manage your own time.
📌 Content Writer (India)
🏢 Battenhall
📍 India