About The Opportunity A rapid-growing D2C (Direct-to-Consumer) brand in India, we’re building category-defining products that resonate with Gen Z and millennial audiences through bold storytelling, viral content, and data-driven social growth. We operate at the intersection of commerce, culture, and community—turning social channels into scalable revenue engines.

Role & Responsibilities
Plan, create, and execute high-impact social content across Instagram, TikTok, YouTube Shorts, and WhatsApp for product launches, UGC campaigns, and brand moments.
Collaborate with creative teams to produce scroll-stopping reels, carousels, and user-generated content that drive engagement and conversions.
Manage influencer partnerships—from discovery to briefs to performance tracking—optimizing for ROAS and audience alignment.
Analyze platform metrics daily to refine content strategy, pacing, and platform mix for maximum reach and conversion lift.
Run A/B tests on hooks, CTAs,



and formats to continuously improve content performance and brand voice consistency.
Stay ahead of social trends, algorithm updates, and cultural moments to ensure content stays relevant and resonant.

Skills & Qualifications
Must-Have
Instagram
TikTok
Reels
UGC
Influencer Marketing
Social Analytics
Canva
Meta Business Suite
Preferred
Shopify
Google Analytics
CapCut

Advantages & Culture Highlights
Work in a agile, product-led D2C environment with fast feedback loops and visible impact.
Access to creator tools, training budgets, and brand experiences to fuel your creativity.
Fridays are flex-hours with no commute—you own your rhythm.

Skills: social analytics,d2c,access,briefs,influencer marketing,instagram,ugc,analytics,building,campaigns,canva,influencer

📌 C Social Media Executive Consumer Brand Must Noida
🏢 MG
📍 Noida