We’re Hiring | Digital Marketing & Social Media Specialist

Location: Phase 2, Noida

Experience: 2–4 Years

Employment Type: Full time

CTC: ₹5–6 LPA

Brand: Mirada

Key Responsibilities
Manage end-to-end paid media across Meta & Google Ads
Plan and optimise campaigns for ROAS/CAC and conduct A/B testing
Manage digital growth channels including SEO, CRO, email & WhatsApp marketing
Coordinate with E-commerce & Sales teams for promotional and marketplace events
Track and analyse ROAS, CAC, CPA, conversion rate & LTV using GA4, Meta Business Suite & Looker Studio
Conduct competitor analysis and provide data-backed recommendations
Plan and manage monthly social media content calendars
Create captions, ad copy, product descriptions, emailers & short-form video scripts
Manage influencer partnerships and UGC
Coordinate with designers, videographers & tech teams for campaigns

What We’re Looking For:
2–4 years of experience in performance/digital marketing with social media exposure




Hands-on experience with Meta Ads Manager & Google Ads
Knowledge of GA4, Meta Business Suite, UTM tracking & SEO/CRO
Experience with Amazon/Flipkart Ads is a plus
Robust content ideation, copywriting & communication skills
Experience with Canva, CapCut or similar tools
D2C, kids, lifestyle or FMCG experience preferred
Analytical, detail-oriented and self-driven

Pay: ₹500,000.00 - ₹600,000.00 per year

Application Question(s)
How many years of hands-on experience do you have managing paid ad campaigns on Meta Ads Manager and Google Ads for a D2C, FMCG, or lifestyle brand?
What average monthly paid ad budget (Meta/Google Ads) have you managed, and what overall ROAS/CAC targets did you achieve?
Are you comfortable commuting full time to our office in Phase 2, Noida for a salary budget of ₹5–6 LPA?

Work Location: In person

📌 Digital Marketing & Social Media Specialist Noida
🏢 Career Bloc
📍 Noida