Core Responsibilities:

- Brand Performance & Analytics

- Analyze brand-level KPIs including traffic, conversion, AOV, content engagement, inventory performance, and returns to identify performance trends and opportunity areas.

- Independently extract and compile performance data using SQL, Excel, and web analytics tools to support brand diagnostics and opportunity identification.

- Leverage inputs from CSAT, reviews, Q&A;, and competitive insights to recommend improvements to the online customer experience.

- Provide accurate reporting and insights across the digital channel related to content, product information, assortment gaps, and competitive positioning.

- Support optimization of cross-sell, up-sell, and bundling strategies using data-driven analysis.

Strategic Brand Partnership

- Act as a key point of contact for assigned brand(s) regarding online SKU presentation and performance reporting.

- Contribute to presentations with supplier and merchandising partners by preparing insights, analysis, and supporting materials.

- Support execution of strategic initiatives by aligning data insights with merchant and supplier priorities.

Operational Execution & Cross-Functional Leadership

- Ensure new and promotional items are optimized by validating data accuracy and monitoring performance.





- Assist in creating project plans and align with cross-functional teams to drive execution of assortment updates and content enhancements.

- Identify customer experience improvement opportunities across search, browse, and product content presentation.

I. Required Skill Set

Technical Skills (Advanced Application)

- Advanced Excel proficiency

- Hands-on knowledge of SQL for data extraction and diagnostics

- Experience with Adobe Analytics or comparable web analytics platforms

- Experience with data visualization tools (Tableau, Power BI, or similar)

- Solid KPI development, funnel analysis, and root cause analysis capability

Functional Skills

- E-commerce and digital merchandising expertise

- Vendor management and supplier relationship leadership

- SEO and online content optimization knowledge

- Structured problem-solving and data-driven decision making

- Project planning and cross-functional execution

Leadership & Soft Skills

- Executive-level communication and presentation skills

- Ability to translate analytics into clear business narratives

- Strong stakeholder management and influence skills

- Proven ownership mindset with measurable results

- Ability to lead effectively in dynamic environments

📌 Brand Advocate (Bengaluru)
🏢 Lowe's
📍 Bengaluru