04 Oct
|
Raintree, St Mary's
|
Chennai
04 Oct
Raintree, St Mary's
Chennai
We are seeking a dynamic and creative Assistant Manager - Marketing Communications (MarCom) to support the development and execution of integrated marketing and communication strategies that enhance brand visibility, drive guest engagement, and support business growth.
Key Responsibilities
- Develop and implement marketing communication plans in line with business and brand objectives.
- Manage and execute digital marketing initiatives across social media platforms, websites, email campaigns, and online channels.
- Create engaging content for marketing collateral, social media, newsletters, press releases, and promotional campaigns.
- Coordinate public relations activities, media partnerships, influencer collaborations, and brand promotions.
- Plan and execute marketing campaigns, hotel promotions, F&B; activations, seasonal offers, and special events.
- Ensure brand consistency across all communication materials and customer touchpoints.
- Liaise with internal departments, creative agencies, media partners, and vendors to deliver marketing projects effectively.
- Monitor campaign performance, analyse marketing metrics, and prepare performance reports with recommendations.
- Manage marketing communication budgets and ensure cost-effective execution of campaigns.
- Stay updated on industry trends and competitive activities to identify new opportunities.
Candidate Profile
- Bachelor's degree in marketing, Mass Communication, Public Relations, Journalism, or a related field.
- 3-5 years of relevant experience in Marketing Communications, Brand Management, Digital Marketing, or related functions.
- Strong verbal and written communication skills.
- Excellent content creation and copywriting abilities.
- Hands-on experience in digital marketing and social media management.
- Solid project management and stakeholder coordination skills.
- Proficiency in MS Office, Canva, Adobe Creative Suite, or similar marketing tools.
- Prior experience in the hospitality industry will be an added advantage.
Key Competencies
- Creative thinking and innovation
- Brand management
- Communication and presentation skills
- Relationship management
- Analytical and problem-solving skills
- Attention to detail
- Time and project management
📌 Assistant Manager - Marcom (Chennai)
🏢 Raintree, St Mary's
📍 Chennai