Social Media Marketing Manager
Department: Admissions & Marketing
Employment Type: Full time
Location: S-Vyasa (Bangalore Campus)

Role Overview
We are looking for an energetic, creative, and data-aware Social Media Marketing Manager to lead our organic and community brand footprint across all social platforms. Higher education social media speaks to two distinct worlds: prospective and current students (looking for authentic campus life, culture, and student voices) and parents/alumni/recruiters (looking for academic excellence, safety, accredited reputation, and placement outcomes).
In this role, you will lead our daily social narrative, manage student creator ambassadorship programs, cover on-campus events in real time, and turn everyday college life into high-engagement, shareable digital content that builds brand love and fuels admissions.

Key Responsibilities
Content Strategy & Channel Execution
• Own the editorial calendar and content distribution across all major handles: Instagram, YouTube (Long-form & Shorts), LinkedIn, Facebook, and emerging student-centric formats.




• Create high-velocity, mobile-first short-form video content (Reels, Shorts) spotlighting faculty insights, student projects, campus fests, hostel life, labs, and sports achievements.
• Develop an authoritative LinkedIn content engine focusing on institutional milestones, research breakthroughs, industry partnerships, guest lectures, and placement records.
• Maintain a balanced content mix addressing both aspirational student life and parent/stakeholder trust factors (accreditations, alumni success stories, campus security).
• Collaborate closely with the Admissions & Performance Marketing teams during peak intake cycles to amplify admission deadlines, entrance exam FAQs, open house dates, and campus tour invites.
• Partner with the PR and design teams to ensure brand voice, typography, and visual identity remain consistent across digital touchpoints.
Student Creator Network & UGC Ma

📌 Social Media Marketing Manager Bengaluru
🏢 S-Vyasa Deemed to be University | Global City Campus
📍 Bengaluru