City Lead – Offline Marketing Bengaluru (India)

City Lead – Offline Marketing Bengaluru (India)

03 Oct
|
Swish
|
India

03 Oct

Swish

India

Swish is building the next generation of food delivery by owning the entire value chain — from menu design and pricing to kitchen operations and customer experience. We’re building the future of food delivery by launching current products, expanding into current markets, and creating creative operating models.

As the City Lead – Offline Marketing, you’ll own Swish’s offline growth across our serviceable PODs in Bengaluru. You’ll build the city-level offline growth strategy end-to-end — from identifying high-potential catchments and building local partnerships to driving on-ground activations, customer acquisition, and brand visibility.

What You'll Own

• Own offline growth across Bengaluru PODs — Drive customer acquisition through activations, partnerships, events, and hyperlocal initiatives while tracking CAC, conversions, penetration, and growth.
• Build scalable activation playbooks — Plan and execute BTL activations across societies, corporates, offices, tech parks, colleges, PGs, and other high-density consumer touchpoints.




• Build RWA & society partnerships — Develop relationships with RWAs, society associations, property managers, and community leaders to unlock high-potential catchments.
• Build corporate partnerships — Work with corporates, offices, tech parks, HR/Admin teams, and facility managers to unlock large employee and customer audiences.
• Build the Bengaluru offline team — Hire, train, manage, and develop field executives, activation leads, and other city resources as the function scales.
• Create local brand visibility — Build hyperlocal campaigns and partnerships that make Swish more visible, familiar, and talked about across our serviceable PODs.
• Own budgets and performance — Manage the city’s offline marketing budget and use data and on-ground insights to improve ROI, CAC, penetration, and activation productivity.
• Build the operating system — Set up SOPs, reporting mechanisms, performance benchmarks, and processes that allow the offline functi

📌 City Lead – Offline Marketing Bengaluru (India)
🏢 Swish
📍 India

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