Job Overview

We are looking for a data-driven and creative SEO Specialist to manage and grow the organic presence of our liquor ecommerce store. The ideal candidate will be responsible for increasing search rankings, driving organic traffic, and optimizing website performance in a competitive market.

Key Responsibilities
Develop and execute effective SEO strategies to increase organic traffic and conversions
Perform keyword research to identify ranking opportunities
Optimize on-page elements (meta tags, headings, URLs, alt text)
Conduct technical SEO audits (site speed, crawl issues, mobile usability, etc.)
Collaborate with content team to create SEO-optimized content
Implement link-building strategies to improve domain authority
Monitor performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs
Stay updated with Google algorithm changes and SEO trends
Work with developers to implement SEO recommendations (structured data, site structure, etc.)
Perform competitor analysis to improve rankings
Generate reports and insights based on SEO performance





Required Skills & Qualifications
2+ years of experience in SEO (preferably ecommerce)
Robust knowledge of on-page, off-page, and technical SEO
Hands-on experience with SEO tools: Google Analytics, Google Search Console, SEMrush / Ahrefs / Moz
Experience with keyword research tools
Understanding of ecommerce SEO (product pages, categories, filters, etc.)
Basic knowledge of HTML, CSS, JavaScript as relate to SEO.
Strong analytical and problem-solving skills
Valuable communication and teamwork abilities

Preferred Skills (Nice to Have)
Experience in liquor or beverage industry
Familiarity with Shopify, WooCommerce, Magento
Knowledge of PPC / Google Ads
Understanding of schema markup / structured data
Knowledge of local SEO

Education

Bachelor’s degree in Marketing, Digital Marketing, or related field (or equivalent experience)

Pay: ₹180,000.00 - ₹350,000.00 per year

Benefits:
Versatile schedule

Work Location: In person

📌 Seo Specialist Anand
🏢 Nilmay System
📍 Anand