We are looking for a agile and result-driven Marketing Manager who can lead student admission campaigns, build strong brand visibility, and drive growth for our coaching institute (JEE, NEET, NDA & Board Exams).
Key Responsibilities
Admission & Lead Generation
Plan and execute strategies to increase student admissions
Generate leads through offline & online channels
Coordinate with counselors to convert leads into admissions
School & Field Marketing
Visit schools for seminars, presentations & tie-ups
Organize career counseling sessions and awareness programs
Manage pamphlet distribution, banners, and local promotions
Digital Marketing
Oversee social media platforms (Facebook, Instagram, WhatsApp campaigns)
Run local ads and promotional campaigns
Coordinate for posters, reels, and content creation
Brand Building
Maintain institute reputation and visibility in local market
Plan events, workshops, and scholarship tests
Build partnerships with schools and local influencers
Strategy & Reporting
Track daily leads, conversions, and campaign performance
Provide regular reports to management
Suggest improvements in marketing strategy
Team Handling
Manage marketing executives and field staff
Assign targets and monitor performance
Ensure discipline and professionalism in the team
Qualifications
Graduate/Postgraduate (MBA preferred)
Experience in education/coaching industry preferred
Robust communication and leadership skills