03 Oct
|
Michael Page
|
India
03 Oct
Michael Page
India
About Our Client
Tier 1 Global FMCG MNC
Job Description
Continuously adapt Medical GEO Content Strategy to guide HCP engagement and content across channels.
Create global methodology for persona-based E2E HCP journeys.
Define local medical digital strategy and HCP digital pathway; drive OxO integration and upskilling across all Medical roles
Execute B2B Medical communication strategy aligned with brand priorities and develop local on-brand Medical content (
Develop cross-brand Medical content leveraging Multi-Div content factories expanded to Medical.
Drive B2B campaign activation across HCP touchpoints.
Create conversational agents for MR & HCPs and AI-powered platform.
The Successful Applicant
Prior experience in managing integrated O+O (Online + Offline) engagement and communication channels for HCPs/customers.
Solid expertise in digital marketing, including omnichannel engagement, content activation, and digital campaign management
Pedigree MBA talent will be preferred
What's on Offer
Prospect to work with a tier 1 Global FMCG
Opportunity to work with a agile leadership
📌 Medical Marketing Engagement Head Tier 1 Fmcg Mumbai (India)
🏢 Michael Page
📍 India