Medical Marketing Engagement Head Tier 1 Fmcg Mumbai (India)

Medical Marketing Engagement Head Tier 1 Fmcg Mumbai (India)

03 Oct
|
Michael Page
|
India

03 Oct

Michael Page

India

About Our Client

Tier 1 Global FMCG MNC

Job Description
Continuously adapt Medical GEO Content Strategy to guide HCP engagement and content across channels.
Create global methodology for persona-based E2E HCP journeys.
Define local medical digital strategy and HCP digital pathway; drive OxO integration and upskilling across all Medical roles
Execute B2B Medical communication strategy aligned with brand priorities and develop local on-brand Medical content (
Develop cross-brand Medical content leveraging Multi-Div content factories expanded to Medical.
Drive B2B campaign activation across HCP touchpoints.
Create conversational agents for MR & HCPs and AI-powered platform.
The Successful Applicant
Prior experience in managing integrated O+O (Online + Offline) engagement and communication channels for HCPs/customers.
Solid expertise in digital marketing, including omnichannel engagement, content activation, and digital campaign management
Pedigree MBA talent will be preferred

What's on Offer

Prospect to work with a tier 1 Global FMCG

Opportunity to work with a agile leadership

📌 Medical Marketing Engagement Head Tier 1 Fmcg Mumbai (India)
🏢 Michael Page
📍 India

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