About the Role

We are looking for an SEO Content Writer who can turn keyword research and search intent into content that ranks, reads well, and drives conversions. You will own content from brief to publication across blogs, landing pages, product pages, and long-form guides, working closely with our SEO, design, and marketing teams.

Key Responsibilities

- Write and edit high-quality, original content (blogs, service pages, category and product descriptions, case studies, whitepapers, newsletters) optimized for target keywords and search intent.
- Conduct keyword research and competitor content analysis using tools like Ahrefs, SEMrush, Google Keyword Planner, or Ubersuggest.
- Create content briefs and outlines with transparent keyword clusters, headings structure, internal linking, and CTAs.
- Optimize on-page elements: title tags, meta descriptions, header tags, URLs, image alt text, schema suggestions, and internal links.
- Refresh and update existing content to improve rankings, fix cannibalization, and close content gaps.
- Track content performance using Google Analytics 4, Google Search Console, and rank trackers, and suggest improvements based on data.
- Maintain brand voice and ensure accuracy, readability, and originality (plagiarism-free, fact-checked content).
- Collaborate with designers, developers, and SEO specialists to implement content on CMS platforms (WordPress, Shopify, Webflow, etc.).
- Stay current with Google algorithm updates, E-E-A-T guidelines, and AI-search trends (AI Overviews, GEO/AEO).
- Use AI writing tools responsibly,



with human editing and fact-checking to maintain quality and originality.

Required Skills & Qualifications

- 3+ years of proven experience as an SEO Content Writer, Content Strategist, or similar role.
- Bachelor's degree in English, Journalism, Marketing, Mass Communication, or a related field (or equivalent experience).
- Excellent written English with strong grammar, editing, and storytelling skills.
- Solid understanding of on-page SEO, keyword mapping, search intent, and content structuring.
- Hands-on experience with SEO tools (Ahrefs, SEMrush, Surfer SEO, Clearscope, Screaming Frog, etc.).
- Working knowledge of Google Analytics, Google Search Console, and CMS platforms.
- Ability to write for multiple industries and adapt tone for different audiences (B2B and B2C).
- Strong research skills and attention to detail.
- Ability to manage multiple projects and meet deadlines.
- A portfolio of published work that has ranked or driven measurable traffic.

Good to Have

- Basic knowledge of technical SEO.
- Experience with local SEO and e-commerce content.
- Familiarity with digital PR.
- Good graphic or video scripting skills.
- Prior experience in working with a digital marketing agency

Pay: ₹35,000.00 per month

Education:

- Bachelor's (Required)

Experience:

- Content creation: 3 years (Required)
- Content strategy: 3 years (Required)
- Copywriting: 2 years (Required)

Language:

- English (Required)

Location:

- Navi Mumbai, Maharashtra (Required)

Work Location: In person

📌 Content Writer (Navi Mumbai)
🏢 iDigitalise Consultancy
📍 Navi Mumbai