04 Oct
|
Dvimas
|
Bengaluru
About the Role
We are looking for a creative and results-oriented Digital Marketing Executive to manage social media platforms, develop engaging content, support digital campaigns, and improve online brand visibility. The ideal candidate should have practical exposure to social media management, content creation, basic SEO, digital advertising, and analytics.
Key Responsibilities
Manage day-to-day social media activities across Instagram, Facebook, LinkedIn, and other relevant platforms.
Develop and execute content strategies aligned with brand and marketing objectives.
Plan and maintain monthly content calendars and ensure timely publishing.
Create and coordinate posts, carousels, reels, captions, creatives, and short-form content.
Schedule and publish content using Meta Business Suite or similar social media management tools.
Conduct trend research, competitor analysis, and audience research to identify content opportunities.
Support and manage Meta Ads campaigns for reach, engagement, traffic, and lead generation.
Perform keyword research, basic on-page SEO, and content optimization.
Monitor social media performance and prepare regular performance reports using relevant metrics.
Engage with followers, respond to comments/messages, and support community building.
Use Canva, Adobe Photoshop, and AI-powered tools to develop and improve marketing content.
Stay updated with social media trends, platform updates, digital marketing practices, and emerging AI tools.
Required Skills
Social Media Management and Social Media Marketing
Content Strategy and Content Creation
Instagram, Facebook, and LinkedIn Marketing
Content Calendar Planning and Social Media Posting
Caption Writing and Short-Form/Reels Content
Canva and basic Adobe Photoshop
Meta Business Suite and basic Meta Ads knowledge Basic SEO, keyword research, and content optimization
Social Media Analytics and Performance Reporting
Trend Research and Competitor Analysis
Valuable written and verbal communication skills
Ability to work independently and as part of a team
Preferred Knowledge
Experience with GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) is an advantage.
Familiarity with AI tools such as ChatGPT, Canva AI, Predis.ai, or similar tools.
Basic understanding of digital marketing metrics such as reach, impressions, engagement, CTR, leads, and conversions.
Education & Experience
Education: Any graduate degree from a recognized institution. Candidates from any educational background with relevant digital marketing skills may apply.
Experience: 6 months to 2 years of relevant experience in digital marketing, social media management, content marketing, SEO, or a related field.
Candidate Profile
The ideal candidate is creative, detail-oriented, proactive, comfortable with social media platforms, and able to convert marketing objectives into engaging digital content. The candidate should also be willing to learn new tools, trends, and digital marketing techniques.
Work Location: In person
📌 Digital Marketing Expert (Bengaluru)
🏢 Dvimas
📍 Bengaluru