Job Description:
Digital Marketing Manager will lead the Organic Growth Team, Content Team and DM team of the organization. She is responsible for planning, developing, implementing and managing the overall digital marketing strategy for the digital success of Finprov and to keep us growing, innovating, and staying at the forefront of the EdTech industry. He/ She is also responsible for assuring and maintaining the quality of all digital marketing activities. In addition, she is responsible for managing, guiding, and training her team members.

Major Responsibilities:
1. Developing and executing strategies for the digital success of the organization
2. Coordinating all the digital projects
3. Setting segment-wise funneling system
4. Monitoring and execution of digital advertisements
5. Quality checking of all the marketing materials and leads generated through campaigns to optimize overall marketing ROI and conversion
6. Take complete ownership of the DM wing of the company
9.



Continuously track the leads generated through digital marketing and conversion metrics of all the courses including e-learning.
10. Work within a digital marketing budget
11. Monitor competition and provide suggestions for improvement
12. Contribute, participate and perform ad hoc activities as and when required for the growth and success of the organization as a whole

Qualifications
Graduate in any discipline.
Minimum 9+ years of experience in Digital Marketing
At least 2 years of experience in a team lead or manager role
Experience in EdTech or education industry is a plus Required Skills
Positive knowledge of SEO, social media marketing, content marketing, email marketing, and paid ads
Good communication and reporting skills
Ability to manage multiple tasks and take ownership of the digital marketing function

Pay: ₹60,000.00 - ₹95,000.00 per month

Education:

- Bachelor's (Required)

Experience:

- Digital marketing: 9 years (Required)

Language:

- Malayalam (Required)
- English (Preferred)

Work Location: In person

📌 Digital Marketing Manager (Kochi)
🏢 Finprov Learning
📍 Kochi