Job Description:

Content Creation and Management:
Blog posts: Writing informative and engaging articles on topics related to the steel industry, such as product applications, industry trends, and company news.
Social media content: Creating and scheduling engaging content for social media platforms like LinkedIn, Twitter, and Facebook.
Website content: Ensuring the website's content is up-to-date, informative, and optimized for search engines.
Case studies: Developing case studies showcasing successful steel projects and applications.
Search Engine Optimization (SEO):
Keyword research: Identifying relevant keywords and phrases to target in website content and marketing campaigns.
On-page optimization: Optimizing website elements like titles, meta descriptions, and headings to improve search engine rankings.
Off-page optimization: Building backlinks from reputable websites to increase website authority.
Pay-Per-Click (PPC) Advertising:
Campaign creation: Setting up and managing PPC campaigns on platforms like Google Ads and Bing Ads.
Keyword targeting:



Targeting relevant keywords to reach the right audience.
Ad copy writing: Creating compelling ad copy that attracts clicks and conversions.
Social Media Marketing:
Community management: Engaging with the target audience on social media platforms.
Social media advertising: Creating and running targeted social media ad campaigns.
Analytics: Tracking social media performance and making data-driven decisions.
Email Marketing:
Newsletter creation: Designing and sending regular email newsletters to subscribers.
Segmentation: Segmenting the email list to send targeted content.
A/B testing: Testing different email subject lines, content, and calls to action to improve open rates and click-through rates.
Lead Generation:
Landing page creation: Designing and optimizing landing pages for lead generation.
Lead nurturing: Developing and implementing lead nurturing campaigns t

📌 Digital Marketing Raigarh
🏢 Vinayak Outsourcing Works
📍 Raigarh