Description
Launched in 2012, Amex Offers is a digital advertising platform that connects Merchants and brands with the tens of millions of American Express Card Members across the globe. The Amex Offers team develops strategic marketing partnerships that deliver unique differentiated value for Merchants and Advertisers to reach these high-spending Card Members in the digital channels where they engage with American Express, delivering deep insights and maximizing results. Through this complete marketing solution, we can help advertisers get laser-focused on who our mutual customers are, what they want, and how we can meet their needs.
Amex Offers team is seeking an Analyst/Senior Analyst to drive Amex Offers and Digital Media Analytics. This includes delivering and growing robust solutions for Global AMEX Offers and collaboration with stakeholders across Marketing teams. The role will focus on driving key enterprise priorities that include revenue growth, offer adoption and merchant engagement.



This role is responsible for end-to-end execution of the project engagement from problem definition, data analysis/interpretation to develop the storyline with the insights/recommendations. Candidate is required to create strategic insights by quickly understanding recent data presented in front of them and making decisions based on logic, business understanding and data techniques.

Responsibilities

Responsibilities:
Use analytics to generate insights and partner with Amex Offers Marketing teams to drive higher offer redemption and merchant/ customer satisfaction.
Solving complex business problems by ideation, development & ownership of next generation tech solutions, algorithms, and platforms.
Innovate and enhance existing solutions using big data & advanced analytics.
Build products to bring scale to critical initiatives and enhance productivity.
Work with partners located across the globe spread across multiple business units
Critical Factors to Success
Busin

📌 Senior Analyst Data Analytics Gurugram
🏢 American Express
📍 Gurugram