SEO & Performance Marketing Specialist – SaaS (India)

SEO & Performance Marketing Specialist – SaaS (India)

04 Oct
|
Cozy Vision Infotech Private
|
India

04 Oct

Cozy Vision Infotech Private

India

We are looking for a SEO & Performance Marketing Specialist to drive the online growth of GreenCRM24, our SaaS-based CRM platform.

The ideal candidate should be capable of handling both organic growth and paid marketing campaigns, along with analytics and conversion tracking.

Key Responsibilities

SEO & Organic Growth

- Manage complete On-Page, Off-Page and Technical SEO.
- Conduct Keyword Research and identify high-value SaaS/CRM keywords.
- Optimize website pages, landing pages, blogs, titles, meta descriptions and internal linking.
- Develop SEO and content strategies to increase organic traffic, rankings and leads.
- Perform competitor and SERP analysis.
- Plan and execute ethical link-building strategies.
- Monitor keyword rankings and organic performance.

Paid Marketing / Performance Marketing

- Plan, create and manage Google Ads campaigns.
- Manage Search, Display, YouTube and other relevant Google campaigns.
- Optimize campaigns based on CPC, CTR, conversions, CPL and ROI.
- Create and test different ad copies, keywords, audiences and landing pages.
- Monitor campaign budgets and continuously improve performance.
- Experience with Meta Ads (Facebook & Instagram) will be an advantage.

Analytics & Conversion Tracking

- Strong working knowledge of Google Analytics 4 (GA4).
- Experience with Google Search Console.
- Setup and troubleshoot conversion tracking.
- Good knowledge of Google Tag Manager (GTM).
- Track leads, form submissions,



registrations and other SaaS conversion events.
- Analyze traffic, user behaviour and campaign performance.
- Prepare regular performance reports and identify opportunities for improvement.

Requirements

- Practical experience in SEO + Performance Marketing.
- Strong knowledge of On-Page, Off-Page and Technical SEO.
- Positive understanding of Google Ads and campaign optimization.
- Experience with Keyword Research and Competitor Analysis.
- Hands-on experience with GA4, Google Search Console and Google Tag Manager.
- Good understanding of Conversion Tracking and attribution.
- Knowledge of Meta Ads will be an added advantage.
- Good English communication and writing skills.
- Experience with SaaS, B2B or CRM products will be preferred.
- Ability to work independently in a Work From Home environment.

What We Offer

- 100% Work From Home
- Opportunity to work on a growing SaaS product – GreenCRM24
- Opportunity to take ownership of organic and paid growth.
- Professional and growth-oriented work environment.
- Opportunity to work across SEO, Google Ads, Analytics and Conversion Optimization.

If you are someone who can bring traffic through SEO, generate leads through paid campaigns, and measure the complete journey from click to conversion, we would like to hear from you.

Company: Cozy Vision Infotech Private Limited
Product: GreenCRM24
Work Mode: Remote / Work From Home

Pay: ₹8,000.00 per month

Work Location: Remote

📌 SEO & Performance Marketing Specialist – SaaS (India)
🏢 Cozy Vision Infotech Private
📍 India

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