Amex GBT is a place where colleagues find inspiration in travel as a force for valuable and – through their work – can make an impact on our industry. We’re here to help our colleagues achieve success and offer an inclusive and collaborative culture where your voice is valued.
Join us as a Senior Manager in Marketing Data Analytics and be part of an exceptionally talented team driving world-class marketing initiatives This is your chance to work in an inclusive and collaborative culture where your expertise will strictly determine the success of innovative data analytics projects.
What You'll Do
Performance Management & Insights
Drive performance reporting against business and team benchmarks
Manage the composition, build, and maintenance of dashboards and reporting that are accurate, actionable, and aligned to business priorities
Translate ambiguous questions from Marketing, SDR, and Sales collaborators into explicit, structured, data-driven insights
Communicate findings and recommendations to executive senior leadership through transparent, executive-ready summaries
Forecasting, Planning & Target Setting
Own end-to-end lead generation analytics — target setting, multi-touch and first-touch attribution as well as return on investment modeling
Build and continuously improve revenue-adjacent forecasting models aligned to Marketing, SDR, and Sales contributions
Partner with Finance on budget planning, scenario modeling, and goal setting
Analytics Strategy & Roadmap
Establish standard processes, definitions, and governance as well as partner with Data Engineering and Decision Analytics to improve data accessibility, quality, and structure
Find opportunities to automate and streamline reporting, reducing manual effort and improving consistency
Identify and pilot opportunities to apply AI and automation to analytics workflows, from reporting and insight generation to forecasting
Champion a culture of measurable impact, experimentation, and evidence-based dec
📌 Senior Manager Gurugram (India)
🏢 Amex
📍 India