Salesforce Data Cloud Engineer – Audience & Activation

Summary

We are seeking a skilled Salesforce Data Cloud Engineer to drive our audience and activation initiatives within the IT Services sector. This pivotal role focuses on leveraging advanced data capabilities to transform raw information into actionable customer insights. The successful candidate will architect and maintain robust data solutions, ensuring seamless integration across platforms while upholding the highest standards of data quality and governance. By utilizing specialized tools and frameworks, this position plays a critical part in enabling personalized engagement strategies and optimizing data-driven decision-making processes for our clients.

Responsibilities

• Design, implement, and optimize Calculated Insights and Computed Traits to enhance audience segmentation and targeting capabilities.

• Develop and manage complex SQL queries to extract, transform, and load data efficiently within the Salesforce ecosystem.

• Configure and maintain Data Extensions to support scalable data storage and retrieval operations.





• Architect data pipelines and integrations utilizing cloud infrastructure such as Snowflake, AWS, Azure, or GCP.

• Conduct thorough data quality assessments and troubleshooting to resolve discrepancies and ensure data integrity.

• Establish and enforce Consent management protocols and Data Governance frameworks to maintain regulatory compliance.

• Manage the configuration of Salesforce Data Cloud (Data 360) to support real-time data ingestion and processing.

• Implement and monitor Data Streams to facilitate continuous data flow between source systems and the data cloud.

• Define and maintain Data Model Objects (DMOs) to structure data relationships and support advanced analytics.

Requirements
Requirements:

• Minimum of 4+ years of skilled experience in data engineering, cloud architecture, or related technical fields.

• Proven expertise in Salesforce Data Cloud, speci

📌 Salesforce Data Cloud Engineer – Audience (India)
🏢 Vrinda International
📍 India