• Execute off-page SEO strategies including link building, outreach, and brand mentions
• Identify and acquire high-quality backlinks from relevant and authoritative websites
• Perform competitor backlink analysis and identify link-building opportunities
• Manage directory submissions, social bookmarking, blog submissions, and forum postings
• Conduct outreach campaigns for guest posting and collaborations
• Monitor and analyze backlink profiles using SEO tools
• Track, report, and improve domain authority and referral traffic
• Ensure all SEO activities comply with search engine guidelines
• Collaborate with the content team for anchor text and content optimization
Required Skills & Qualifications:
• Bachelor’s degree in Marketing, Communications, or a related field
• 1 – 2 years of experience in Off-Page SEO or Digital Marketing
• Robust understanding of link-building techniques and SEO best practices
• Familiarity with tools like Ahrefs, SEMrush, Moz.
• Good communication and outreach skills
• Analytical mindset with attention to detail
📌 Executive - Off Page (Gurugram)
🏢 AdLift India
📍 Gurugram
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