Job Title: Digital Marketing Specialist

Job Description:
We are looking for a strategic, performance-driven Digital Marketing Specialist to own end-to-end digital marketing initiatives. This role requires a strong mix of strategy, execution, analytics, and optimisation to drive lead generation, brand visibility, and revenue growth in the cybersecurity domain.

About Us:
Join a growing cybersecurity/SaaS company and work on B2B technology-focused SEO projects.
Qualification: - Bachelor’s Degree /Experience in a relevant field

Experience: - 1–5 years
Location: Bhubaneswar
Job Type: - Full time

Key Responsibilities:
· Plan, execute, and optimise digital marketing campaigns (SEO, SEM, social media, email)
· Perform advanced keyword research and implement on-page & off-page SEO strategies
· Manage and optimise paid campaigns (Google Ads)
· Analyse performance using tools like Google Analytics and provide actionable insights
· Create and manage high-quality content for blogs, landing pages, and social media
· Improve website conversion rates through data-driven strategies




· Conduct competitor analysis and market research
· Track KPIs and prepare detailed performance reports.
Coordinate with design, content, Seo and development teams

Required Skills:
• Strong knowledge of SEO (on-page, off-page, technical), SEM, product, and performance marketing.
• Hands-on experience with Google Ads, Analytics, and Search Console
• Experience in running and optimising paid campaigns
• Good understanding of content marketing and funnel strategy
• Analytical thinking with strong problem-solving skills
• Excellent communication and project management abilities

Benefits:
· Competitive Compensation: Attractive salary with performance-based bonuses, PF benefits, and on-time payouts.
· Ownership & Campaign Impact: End-to-end ownership of digital campaigns (SEO, SEM, paid ads), with the autonomy to plan, execute, and optimise for performance and ROI.
· Career Growth & Learning: Continuous u

📌 Digital Marketing Specialist (Bhubaneswar)
🏢 Qualysec Beyond Cybersecurity
📍 Bhubaneswar