About the Role :
We’re looking for a Copywriter – Social Media, to join our in-house creative team at our Noida office. In this role, you’ll be responsible for crafting high-impact, platform-native, and brand-aligned copy across multiple industries and digital channels. You’ll work closely with designers, strategists, and account managers to lead content direction, build storytelling
frameworks, and guide junior writers in creating content that performs.
This role requires someone who is deeply immersed in social media culture, understands content trends, and can bring strategic thinking to creative writing. If you can turn insights into ideas and ideas into viral, polished copy; this role is for you.
Mandatory Requirements and Skills
- 3+ years of relevant experience excluding internships
- Must be highly active on Instagram, YouTube, LinkedIn, and other platforms, with strong awareness of trends.
- Experience managing or writing for at least 4 social media accounts/clients. - Robust familiarity with AI tools (GPT, Claude, etc.) to generate drafts, ideate,
and train prompts for better outputs.
- Ability to adapt writing styles across industries like manufacturing, F&B;, D2C, corporate, and more.
- Proven ability to lead content direction and add strategic value to campaigns.
Key Responsibilities -
Content Strategy and Creation
● Write high-performing, trend-first copy for Instagram, LinkedIn, YouTube, ads, and campaigns.
● Develop hooks, scripts, captions, storytelling formats, campaign lines, and content frameworks.
● Collaborate with design and strategy teams to craft cohesive, high-impact content.. ● Ensure content aligns with platform trends, brand guidelines, and campaign objectives.
Trend Research and Ideation
● Stay updated with daily social media trends, formats, transitions, hashtags, and conversations.
● Lead ideation for reels, campaign content, storytelling angles, and brand narratives. ● Use AI tools to accelerate content development, refine ideas
📌 Copywriter - Social Media (Noida)
🏢 Mush
📍 Noida