05 Oct
|
Aurum PropTech
|
Mumbai
05 Oct
Aurum PropTech
Mumbai
Company Description Aurum PropTech Limited is a publicly listed company on BSE Limited (Scrip code: 539289) and National Stock Exchange of India Limited (Scrip code: AURUM), focused on transforming real estate through a comprehensive PropTech ecosystem. The company integrates real estate, people, and technology to enable data-driven investment and financing, improve enterprise efficiency, and enhance customer experience and connected living. Aurum PropTech builds and manages products, services, and platforms across B2B, B2C, B2B2C, and D2C markets, serving developers, consumers, and capital allocators. Its full-stack solutions are powered by advanced technologies such as Big Data, Artificial Intelligence, Machine Learning, Blockchain, Augmented Reality, and Virtual Reality. A diverse and highly skilled team, guided by visionary leadership and strong customer-centric values, drives the company’s growth and innovation.
About the RoleWe are looking for a Performance Marketing qualified to drive digital acquisition with a strong focus on lead generation, conversions, customer acquisition and ROI.
The candidate should be data-driven, hands-on with paid media platforms, and comfortable working with creative, sales and business teams.
Key Responsibilities• Plan, execute and optimise campaigns across Google Ads, Meta Ads and other relevant platforms.
• Own campaign performance across the funnel, from traffic and lead generation to conversion and acquisition.
• Manage media budgets, audience targeting, bidding, creatives, landing pages and campaign tracking.
• Monitor key metrics including CPL, CPA, CAC, ROAS, CTR, CPC, CPM and conversion rates.
• Conduct audience segmentation, remarketing and A/B testing across creatives, audiences and landing pages.
• Analyse campaign and funnel data to improve lead quality and conversion rates, working closely with sales/business teams.
• Work with creative/content teams to develop and test high-performing ad creatives and messaging.
📌 Performance Marketing (Mumbai)
🏢 Aurum PropTech
📍 Mumbai