05 Oct
|
Kinnect
|
Mumbai
Why This Role Rocks
You’ll be executing media strategies that don’t just spend – they perform. From launching scroll-stopping campaigns to decoding what makes audiences click, you’ll be in the driver’s seat of performance-led media planning.
The Impact You’ll Drive
• Plan, execute, and optimize paid media campaigns across biddable platforms like DV 360, Google Ads, Meta, LinkedIn, and more.
• Monitor campaign KPIs with attention to details of budgets, ensuring efficiency and effectiveness.
• Run A/B tests, decode metrics, and offer actionable insights to scale performance.
• Stay sharp on media trends, platform updates, and evolving ad tech to keep campaigns ahead of the curve.
• Collaborate with cross-functional teams to align campaign strategies with brand and business objectives.
The Skills That Seal the Deal
• 1–2 years of hands-on experience in paid media campaign management.
• Proficiency in Google Ads, Meta Ads Manager, LinkedIn Ads, and analytics tools like GA4.
• Exposure to GenAI tools for media planning, copy generation, or performance benchmarking.
• Robust understanding of audience targeting, bidding strategies, and performance tracking.
• A mix of left-brain data logic and right-brain creative thinking.
• Excellent communication skills and a knack for problem-solving on the fly.
📌 Media Executive (Mumbai)
🏢 Kinnect
📍 Mumbai