Job Description
Business Development Executive Hotel Sales
Hotel: Fernwood Hotels
Location: Bengaluru
Department: Sales & Business Development
Position: Business Development Executive
Employment Type: Full-time
Experience: 3-6 years in hotel sales, hospitality, business development, or a related field
About the Role
Fernwood Hotels is looking for a dynamic, energetic, and result-oriented Business Development Executive to drive sales and revenue across our hotel rooms, Food & Beverage (F&B;), boardroom facilities, meetings, events, and other hotel services.
The ideal candidate will be responsible for developing new business opportunities, building strong relationships with corporate clients, travel partners, event organizers, and local businesses, and converting leads into confirmed bookings and revenue.
This is a field-oriented sales role requiring excellent communication, networking, negotiation, follow-up, and relationship-building skills.
Key Responsibilities
Business Development & Sales

- Identify and develop new corporate, institutional, SME, travel, and local business accounts.
- Generate new leads through market visits, cold calling, networking, referrals, online channels, and business associations.
- Conduct regular sales calls and client visits to generate business for the hotel.
- Build and maintain strong relationships with corporate clients, travel agents, event planners, companies, and other business partners.
- Understand client requirements and recommend suitable hotel accommodation, F&B;, meeting, and event solutions.
- Prepare and present quotations, proposals, packages, and commercial offers.
- Negotiate rates and terms within approved company guidelines and convert enquiries into confirmed business.
- Maintain regular follow-ups with prospective and existing clients.
- Achieve monthly and quarterly sales targets as assigned by the management.

Hotel Room Sales

- Promote and sell hotel rooms to corporate clients, companies, travel agencies, and other potential accounts.
- Develop corporate room-night business and long-term corporate rate agreements.
- Generate leads for individual and group bookings.
- Promote the hotel's rooms, amenities, location, and value proposition effectively.
- Monitor competitor activities, market rates, and local business opportunities.
- Work closely with the Front Office and Reservations teams to ensure smooth handling of confirmed bookings.

F&B; Sales

- Promote the hotel's F&B; offerings to corporate and individual clients.
- Generate business for restaurants,



corporate lunches, dinners, business meetings, celebrations, and special occasions.
- Develop corporate F&B; accounts and recurring business opportunities.
- Identify opportunities for group dining, corporate events, celebrations, and other F&B; functions.
- Coordinate with the F&B; team to understand menus, packages, promotions, and availability.

Boardroom, Meetings & Events

- Promote and sell the hotel's boardroom, meeting spaces, conference facilities, and event services.
- Target corporates, startups, SMEs, consultants, training organizations, institutions, and professional groups.
- Generate enquiries for meetings, conferences, interviews, training sessions, presentations, workshops, and corporate events.
- Conduct site visits and hotel presentations for prospective clients.
- Prepare customized proposals based on room, meeting, F&B;, and event requirements.
- Coordinate with Operations, F&B;, Front Office, and other departments to ensure successful execution of confirmed events.

Client Relationship Management

- Maintain an updated database of corporate accounts, prospects, travel partners, event companies, and other business contacts.
- Develop long-term relationships with key accounts and generate repeat business.
- Conduct regular client visits and follow-ups.
- Collect client feedback and communicate relevant information to the management and concerned departments.
- Resolve client concerns professionally and ensure a high level of customer satisfaction.
- Represent Fernwood Hotels professionally at networking events, trade meetings, exhibitions, and corporate gatherings.

Sales Reporting & Administration

- Maintain accurate records of sales calls, leads, enquiries, proposals, and conversions.
- Prepare daily/weekly/monthly sales activity reports as required.
- Track business generated from assigned accounts and identify opportunities for increased revenue.
- Maintain a healthy sales pipeline and ensure timely follow-up on all enquiries.
- Coordinate with the Sales Manager and management team on targets, strategies, and business opportunities.
- Stay informed about local market trends, competitor activities, corporate movements,



and potential sources of business.

Key Performance Indicators (KPIs)
Performance will be measured through:

- Monthly room revenue and room-night generation.
- New corporate accounts acquired.
- F&B; revenue generated through sales initiatives.
- Boardroom, meeting, and event revenue.
- Number of qualified leads generated and converted.
- Sales calls and client visits completed.
- Repeat business and account retention.
- Achievement of monthly and quarterly sales targets.
- Overall contribution to hotel revenue.

Desired Skills & Qualifications

- Bachelor's degree/diploma in Hotel Management, Business Administration, Marketing, Sales, or a related field preferred.
- 13 years of experience in hotel sales, hospitality sales, business development, or a related B2B sales role.
- Excellent verbal and written communication skills.
- Strong presentation, negotiation, and interpersonal skills.
- Confident in making sales calls, conducting client meetings, and making field visits.
- Solid networking and relationship-building abilities.
- Target-driven, proactive, and self-motivated.
- Good knowledge of Bengaluru's corporate and business market will be an advantage.
- Ability to work independently while coordinating effectively with internal hotel departments.
- Proficiency in MS Office/Google Workspace and basic CRM or sales reporting tools.
- A valid driving licence and willingness to travel locally for client visits would be an advantage.

What We Are Looking For
We are looking for someone who is energetic, confident, commercially minded, and passionate about hospitality sales. The right candidate should enjoy meeting people, developing relationships, identifying opportunities, and converting conversations into business.
If you are someone who can actively go into the market, build a strong client network, generate leads, close business, and contribute directly to hotel revenue, we would like to hear from you.
What Fernwood Hotels Offers

- Opportunity to work with a growing boutique 4-star category hotel in Bengaluru.
- Exposure to multiple revenue streams including rooms, F&B;, meetings, boardrooms, and events.
- Performance-driven career growth opportunities.
- A professional and supportive working environment.
- Opportunity to build strong corporate and hospitality industry relationships.

Location: Bengaluru
Department: Sales & Business Development
Position: Business Development Executive
Experience: 3-6 years
Employment Type: Full-time

📌 Business Development Executive (Bengaluru)
🏢 Fernwood Hotels And Resorts
📍 Bengaluru