05 Oct
|
Ideal Foundation
|
MIDC
05 Oct
Ideal Foundation
MIDC
: Territory Business Manager/PRO - Hospital Marketing Location: Ideal Hospital, Palghar, Maharashtra Department: Sales & Marketing / Business Development Employment Type: Full time About the Role We are seeking an energetic and results-driven Territory Business Manager (TBM)/PRO to spearhead our hospital marketing and institutional sales initiatives. In this role, you will be the primary catalyst for driving patient volume, expanding our referral network, and forging strategic partnerships with medical professionals, corporate houses, and healthcare intermediaries across your assigned territory. The ideal candidate possesses a strong background in healthcare marketing or medical sales, an exceptional ability to build lasting relationships with the medical community, and a strategic mindset to capture regional market share.
Key Responsibilities Strategic Relationship Management: Build, nurture, and maintain high-value relationships with key opinion leaders (KOLs), doctors, general practitioners, specialists, and nursing home administrators to drive patient referrals. Institutional & Corporate Tie-ups: Identify and secure tie-ups with corporate offices, insurance companies, third-party administrators (TPAs), and local businesses for employee health checkups and corporate health packages. Territory Expansion: Conduct market research and competitor analysis within the assigned territory to identify untapped pockets, healthcare trends,
and opportunities for service promotion. Campaign Execution: Plan and execute local marketing initiatives, including Continuing Medical Education (CME) programs, health camps, wellness seminars, and promotional outreach events. Target Achievement: Drive Key Performance Indicators (KPIs) related to outpatient (OPD) and inpatient (IPD) admissions, revenue growth, and campaign return on investment (ROI). Cross-functional Collaboration: Work closely with the internal operations, clinical, and branding teams to ensure seamless patient onboarding, exceptional service delivery, and brand consistency.
Required Qualifications &
Skills Education: Bachelor’s degree in Business Administration, Marketing, Hospital Administration/Management (BHM), or a Life Sciences background or Marketing background. Experience: 1 to 6 years of proven experience in pharmaceutical sales, medical device marketing, or hospital business development/institutional marketing. Industry Knowledge: In-depth understanding of regional healthcare ecosystems, medical referral patterns, and regulatory compliance. Soft Skills: Exceptional interpersonal, negotiation, and public speaking skills with a consultative approach to relationship-building. Mobility: Willingness to travel extensively within the assigned territory.
Pay: ₹180,000.00 - ₹420,000.00 per year
Benefits
- Food provided
Work Location: In person
📌 Territory Manager (MIDC)
🏢 Ideal Foundation
📍 MIDC