Job Title: Social Media Manager

(Design Studio & Fine-Dine Restaurant)

Job Summary

We are looking for a creative and brand-oriented Social Media Manager to manage and elevate the digital presence of our design studio and fine-dining restaurant. The ideal candidate will have a strong aesthetic sense, storytelling ability, and an understanding of luxury, hospitality, and design-led brands. This role focuses on building brand identity, driving footfall, and showcasing experiences through compelling visual and written content.

Key Responsibilities

- Develop and execute social media strategies aligned with brand positioning for both design and fine-dining segments
- Create monthly content calendars focusing on brand storytelling, launches, events, and seasonal campaigns
- Maintain brand tone, visual language, and consistency across all platforms
- Create and curate high-quality content including posts, reels, stories, videos, and carousels
- Coordinate photo shoots, food styling, interior shots, behind-the-scenes, and design showcases
- Write engaging captions, hashtags, and call-to-actions aligned with luxury hospitality standards
- Manage platforms such as Instagram, Facebook, LinkedIn, and Google Business
- Promote menu launches, chef specials, events, festivals, and collaborations
- Highlight guest experiences, ambience, plating, service excellence, and reviews
- Drive reservations and walk-ins through strategic content and promotions
- Showcase design concepts, projects, site progress, completed works, and material stories
- Build thought leadership content around design philosophy, trends, and craftsmanship
- Support business development through brand positioning and portfolio visibility
- Respond to comments, messages,



and reviews in a professional and brand-appropriate manner
- Monitor online reputation and engage with influencers, partners, and collaborators
- Coordinate with operations, chefs, designers, and management for real-time content
- Ensure alignment between social media strategy and PR initiatives to maximize brand reach and visibility
- Monitor media coverage, influencer mentions, and brand reputation across digital and print platforms
- Work with PR teams to promote restaurant events, design launches, collaborations, and brand milestones
- Plan and execute PR campaigns, press releases, media features, and brand collaborations
- Coordinate and manage relationships with external PR agencies to ensure consistent brand messaging and media visibility

PR & Media Coordination
- Track performance metrics such as reach, engagement, follower growth, and conversions
- Prepare monthly performance reports and improvement strategies
- Optimize content based on insights and trends
- Bachelor’s degree in Marketing, Communications, Design, Hospitality, or related field
- More than 5 years of experience managing social media for luxury brands, restaurants, hospitality, or design firms
- Strong understanding of visual storytelling and brand aesthetics
- Excellent written English and communication skills
- Hands-on experience with Instagram-focused content and reels
- Basic photography, videography, and editing skills (Canva, CapCut, Adobe, etc.)
- Experience working with fine-dining, cafés, hotels, or premium lifestyle brands
- Influencer collaboration and campaign management experience
- Paid social media advertising knowledge
- Ability to work flexible hours during events or launches

Pay: ₹40,000.00 - ₹50,000.00 per month

Perks

- Provident Fund

Work Location: In person

📌 Social Media Manager (Sultanpur)
🏢 Double A Lifestyle
📍 Sultanpur