Job Title: Social Media Manager ( B2B OR B2C) | Remote
Location: Hyderabad
Experience: 3–7 Years
Employment Type: Full-Time,
About the Role
We are looking for a results-driven Social Media Lead Generation Specialist who can generate qualified leads through strategic social media campaigns and engaging short-form video content. The ideal candidate should have hands-on experience running Meta Ads, Instagram Ads, and YouTube Ads, along with the ability to create and publish daily short-form content such as Reels, Shorts, and TikTok-style videos to attract potential customers and generate leads.
Key Responsibilities
- Plan and execute lead generation campaigns through social media platforms.
- Manage and optimize Meta Ads (Facebook & Instagram Ads) and YouTube Ads for maximum ROI.
- Create, publish, and manage daily short-form video content including Instagram Reels, YouTube Shorts, and TikTok-style videos.
- Develop engaging content strategies focused on lead generation.
- Generate qualified leads through organic and paid social media campaigns.
- Monitor campaign performance and optimize ads for better conversion rates.
- Work closely with the marketing and sales teams to improve lead quality.
- Analyze campaign metrics such as CPL, CTR, conversions, and engagement rates.
- Stay updated with the latest social media trends, algorithm updates, and ad strategies.
Required Skills
- Hands-on experience with Meta Ads Manager (Facebook & Instagram Ads)
- Experience in YouTube Ads campaigns
- Robust understanding of lead generation funnels and conversion optimization
- Experience creating viral short-form video content (Reels, Shorts, TikTok-style videos)
- Knowledge of social media analytics and performance tracking
- Creative mindset for content ideas that drive leads and engagement
- Basic knowledge of video editing tools (CapCut, Premiere Pro, After Effects, etc.) is an advantage
Interested can share your resume at
[email protected]
📌 Social Media Manager (B OrC) | Remote (India)
🏢 Varun Digital Media
📍 India