The Role

This is not a traditional social media internship.

You will be responsible for creating content, understanding what makes content go viral, experimenting with formats and actively growing Creator Cove's Instagram audience.

You will work closely with the founders and marketing team to develop content that gets *views, shares, saves, comments, followers and creator participatio

Key Responsibilities

- Instagram Growth
- Develop and execute strategies to grow Creator Cove's Instagram followers organically.
- Research trending content formats, sounds, memes, hooks and creator trends.
- Identify opportunities for Creator Cove to participate in relevant trends.
- Experiment with Reels, carousels, Stories, collaborations and other Instagram formats.
- Track weekly growth in followers, reach, engagement and content performance.
- Study competitor and creator accounts to identify successful content strategies.
- Content Creation
- Create and publish Instagram Reels, carousels, Stories and static posts.
- Develop creative hooks and concepts designed for high retention and shareability.
- Create content around:
- Creator tips
- Instagram growth
- Content creation
- AI tools for creators
- Editing tips
- Creator economy trends
- Influencer marketing
- Brand collaborations
- Creator success stories
- Memes and relatable creator content
- Creator Cove products, events and courses
- Repurpose long-form content into short-form social content.
- Content Research
- Spend time every day researching what is trending across Instagram, YouTube and other creator platforms.
- Maintain a database of interesting content ideas, hooks, trends and references.
- Identify emerging creators,



formats and trends that Creator Cove can leverage.
- Understand why a piece of content is performing, not just what is trending.
- Content Calendar
- Build and maintain a weekly/monthly content calendar.
- Plan a consistent posting schedule.
- Balance educational, entertaining, inspirational, promotional and community-driven content.
- Ensure Creator Cove maintains a strong and recognizable content identity.
- Community Building
- Engage with creators, followers and relevant communities.
- Respond to comments and DMs.
- Identify potential creator collaborations.
- Help build relationships with emerging creators and micro-influencers.
- Encourage creators to participate in Creator Cove initiatives and events.
- Analytics & Optimization
- Track Instagram Insights and content performance.
- Monitor:
- Follower growth
- Reach
- Reel views
- Watch time
- Engagement rate
- Shares
- Saves
- Profile visits
- Follows generated per post
- Conduct weekly analysis and recommend what content should be created more or less frequently.

What We Are Looking For

We are looking for someone who:

- Is obsessed with Instagram and content
- Understands Reels, trends, hooks and viral content
- Has a robust sense of what Gen Z and young creators consume online
- Can independently come up with content ideas
- Has good writing and communication skills
- Is comfortable appearing on camera or working with creators (preferred, not mandatory)
- Has basic skills in Canva, CapCut, VN, Premiere Pro or similar tools
- Understands basic Instagram analytics
- Is proactive and willing to experiment
- Can move quickly and execute ideas without excessive supervision

📌 Social Media & Content Growth Intern – Creator Cove (Pune)
🏢 Creator Cove
📍 Pune