SEO / AEO / GEO Specialist

Job Title: SEO / AEO / GEO Specialist

Job Type: Full-time

Experience: 1 years

Department: Digital Marketing

Location: Phagwara

Salary: 15,000 to 17,000

Job Summary

We are looking for a results-driven SEO / AEO / GEO Specialist to improve organic search visibility, search engine rankings, website traffic, and online authority. The ideal candidate should have hands-on experience with Search Engine Optimization (SEO), Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), backlink building, Google Search Console, Google Analytics, keyword research, technical SEO, and content optimization.

You will be responsible for developing and executing SEO strategies that improve visibility across Google Search, AI-powered search engines, answer engines, and other emerging search platforms.

Key Responsibilities

- Develop and execute comprehensive SEO strategies to increase organic traffic and keyword rankings.
- Conduct keyword research, competitor analysis, search intent analysis, and SERP analysis.
- Perform on-page SEO, including title tags, meta descriptions, headings, internal linking, URL optimization, image optimization, and content structure.
- Conduct technical SEO audits and identify issues related to crawling, indexing, site speed, Core Web Vitals, structured data, redirects, canonical tags, XML sitemaps, and robots.txt.
- Develop and implement AEO (Answer Engine Optimization) strategies to improve visibility for featured snippets, People Also Ask, conversational queries, and direct-answer searches.
- Implement GEO (Generative Engine Optimization) strategies to improve brand and content visibility across AI-generated search experiences and generative search platforms.
- Plan and execute high-quality backlink and digital PR campaigns to build domain authority and improve organic rankings.




- Identify relevant websites and opportunities for guest posting, link building, digital PR, resource links, citations, and brand mentions.
- Analyze backlink profiles, identify toxic or low-quality links, and monitor competitor backlink strategies.
- Use Google Search Console and Google Analytics to monitor organic performance, traffic, indexing, queries, conversions, and user behavior.
- Track keyword rankings, organic visibility, CTR, impressions, clicks, backlinks, referring domains, and conversions.
- Perform regular Google SEO analysis and identify opportunities for improving search performance.
- Work closely with content writers to create SEO-friendly, helpful, authoritative, and search-intent-focused content.
- Optimize existing website content based on ranking data, SERP changes, user intent, and performance.
- Monitor Google algorithm updates and industry trends and recommend appropriate SEO actions.
- Conduct competitor SEO analysis to identify content gaps, keyword opportunities, backlink opportunities, and SERP opportunities.
- Prepare regular SEO reports with actionable insights and recommendations.

Required Skills
- Strong understanding of SEO, AEO, and GEO.
- Hands-on experience with Google Search Console and Google Analytics.
- Strong knowledge of keyword research and competitor analysis.
- Experience with on-page SEO and technical SEO.
- Practical experience in link building and backlink analysis.
- Understanding of Google Search algorithms, SERPs, search intent, and ranking factors.




- Knowledge of structured data/schema markup, Core Web Vitals, crawling, and indexing.
- Strong analytical and problem-solving skills.
- Ability to analyze SEO data and convert insights into actionable strategies.
- Positive written and verbal communication skills.

Preferred SEO Tools Experience with tools such as:
- Google Search Console
- Google Analytics 4 (GA4)
- Google Keyword Planner
- Google Trends
- Ahrefs
- Semrush
- Screaming Frog
- Moz
- Looker Studio
- Bing Webmaster Tools

Qualifications
- Bachelor's degree in Marketing, Digital Marketing, Communications, Computer Science, or a related field is preferred.
- 2–5 years of hands-on experience in SEO or digital marketing.
- Demonstrable experience improving organic search visibility and website performance.
- A portfolio or examples of previous SEO projects will be an advantage.

Key Performance Areas
- Organic traffic growth
- Keyword ranking improvement
- Organic CTR improvement
- Search visibility
- Quality backlinks and referring domains
- Technical SEO health
- Content performance
- Featured snippet and SERP visibility
- AEO/GEO visibility
- Organic leads and conversions

Keywords SEO Specialist, SEO Executive, SEO Analyst, Search Engine Optimization, AEO Specialist, Answer Engine Optimization, GEO Specialist, Generative Engine Optimization, Google SEO, Technical SEO, On-Page SEO, Off-Page SEO, Link Building, Backlink Building, Backlink Analysis, Keyword Research, Competitor Analysis, Google Search Console, Google Analytics, GA4, SERP Analysis, Content Optimization, Technical SEO Audit, Digital Marketing, Organic Search, Organic Traffic, Search Rankings, Schema Markup, Core Web Vitals, SEO Strategy, AI Search Optimization.

contact :(phone hidden)

Pay: ₹15,000.00 - ₹17,000.00 per year

Work Location: In person

📌 SEO (Search engine Optimise) (Phagwara)
🏢 kd tech branding companyb
📍 Phagwara