About Us

We are a agile and fast-growing digital agency dedicated to building high-performance web applications, mobile software, and scalable digital ecosystems for our clients. As we expand our internal capabilities and client portfolios, we are looking for a results-driven SEO & Performance Marketing Specialist who lives and breathes data, search algorithms, and high-converting paid funnels.

Position Overview

We are seeking an all-around growth marketer who can independently spearhead our organic search rankings while planning, executing, and scaling high-ROI paid campaigns across Google Ads and Meta (Facebook & Instagram) Ads.

You will not just be reporting on metrics; you will own the end-to-end acquisition funnel—from technical site audits and keyword strategies to high-intent search campaigns and retargeting ads that drive tangible pipeline growth and lead generation.

Key Responsibilities1. Search Engine Optimization (SEO)

- Technical SEO: Conduct comprehensive site audits, fix crawl errors, optimize core Web Vitals, manage XML sitemaps, and ensure flawless site architecture.
- On-Page & Content Strategy: Execute keyword research, optimize meta tags, structure content silos, and guide copywriting teams to align with search intent.
- Off-Page & Authority Building: Develop and execute ethical white-hat link-building and digital PR strategies.
- Analytics & Reporting: Track organic traffic, keyword positions, and conversions using Google Analytics 4 (GA4) and Google Search Console.

2. Paid Media Management (Google Ads & Meta Ads)

- Campaign Strategy & Execution: Plan, build, and launch high-converting paid campaigns across Google Search, Display, Performance Max, and Meta platforms (Facebook/Instagram).
- Audience Targeting & Retargeting: Build precise custom audiences, lookalike audiences,



and multi-layered retargeting funnels based on user behavior.
- Budget & Bid Management: Allocate budgets efficiently, monitor CPA (Cost Per Acquisition), and continuously optimize ROAS (Return on Ad Spend).
- A/B Testing & Optimization: Regularly test ad creatives, copywriting angles, landing page variations, and bidding strategies to maximize conversion rates.

3. Tracking, Attribution & Analytics

- Conversion Tracking: Implement, test, and manage Google Tag Manager (GTM), GA4 event tracking, and Meta Pixel/Conversion API setups.
- Performance Dashboards: Deliver clear, actionable weekly and monthly performance reports highlighting key revenue drivers, bottlenecks, and strategic recommendations.

What We're Looking For (Requirements)
- Experience: [1–3 / 3–5] years of hands-on experience in managing organic SEO and paid media campaigns (agency experience is a big plus).
- Technical Proficiency: Deep familiarity with tools such as Google Analytics 4, Google Tag Manager, Google Search Console, SEMrush/Ahrefs, and Meta Ads Manager.
- Analytical Mindset: Strong data-interpretation skills with the ability to turn raw analytics into strategic marketing decisions.
- Copywriting & Creative Sense: Basic understanding of what makes a high-converting ad creative, compelling headline, and optimized landing page layout.
- Self-Starter: Ability to manage multiple projects concurrently, meet deadlines, and operate with minimal oversight.

What We Offer
- Competitive salary package commensurate with experience.
- Opportunity to work on diverse, high-growth web and software projects.
- A collaborative, fast-paced work environment where your optimization wins directly drive business growth.

Pay: ₹10,000.00 - ₹40,000.00 per month

Benefits

- Flexible schedule

Language:
- English (Required)

Work Location: In person

📌 SEO & Performance Marketing Specialist (Google & Meta Ads) (Vizianagaram)
🏢 Cyber Space Digital
📍 Vizianagaram