Company: OneUpNetworks

Experience: 0–4 years

Location: Gurgaon / Hybrid

Employment Type: Full-time

About OneUpNetworks

OneUpNetworks is a growing technology company providing cloud, hosting, infrastructure and managed IT services to businesses. We are looking for a hands-on SEO & AEO Growth Marketer who can help us build organic visibility, authority and inbound demand.

This is not a traditional marketing role where you simply coordinate with agencies. You will be expected to research, write, publish, optimize, build backlinks, conduct outreach and continuously improve our organic growth engine.

The Role

We are looking for someone who understands how search is changing beyond traditional Google SEO.

You will work across

- SEO — Search Engine Optimization
- AEO — Answer Engine Optimization
- Content strategy and content creation
- Keyword and competitor research
- Backlink building and digital PR
- Outreach and relationship building
- Website/content management
- AI-assisted content creation
- On-page and technical SEO
- Organic traffic and lead generation

The ideal candidate is curious, analytical and highly execution-oriented. You should enjoy figuring out “How do we get OneUp to rank for this?” and then actually doing the work.

Key Responsibilities

1. SEO

- Conduct keyword research and identify high-value commercial and informational opportunities.
- Develop and maintain SEO content plans and topic clusters.
- Optimize website pages, landing pages, blogs and service pages.
- Perform on-page SEO including titles, meta descriptions, headings, internal linking, schema and content structure.
- Identify technical SEO issues and work with developers to resolve them.
- Monitor rankings, organic traffic, indexing and search performance.
- Conduct competitor SEO analysis and identify content/link-building opportunities.
- Continuously identify opportunities to improve existing content and rankings.

1. AEO / AI Search

Help OneUp become visible not just on Google, but also across AI-powered search and answer engines .

- Research how users phrase questions and search for solutions.
- Optimize content for featured snippets, People Also Ask and conversational queries.
- Develop content designed to be cited and referenced by AI search engines.
- Improve entity/topic authority and topical coverage.




- Experiment with strategies for visibility across AI-powered search platforms.
- Track emerging AEO/GEO trends and implement practical strategies.

1. Content Strategy & Writing

- Research and create high-quality blogs, guides, landing pages and service content.
- Convert keyword research into useful, genuinely valuable content.
- Write content yourself rather than relying entirely on AI-generated drafts.
- Use AI tools to accelerate research, ideation, outlining, drafting and content optimization.
- Edit and fact-check AI-assisted content to ensure it is accurate, original and human-quality.
- Repurpose existing content into different formats.
- Maintain a consistent publishing calendar.

1. Backlink Building & Outreach

- Develop and execute a systematic backlink acquisition strategy.
- Identify relevant websites, publications, blogs and industry resources for link opportunities.
- Build prospect lists and identify relevant contacts.
- Conduct email and other forms of outreach for guest posts, resource links, partnerships and digital PR.
- Build relationships with website owners, editors, publishers and industry communities.
- Research competitors' backlink profiles and identify link opportunities.
- Track outreach, responses, placements and acquired backlinks.
- Focus on quality and relevance rather than simply generating large numbers of links.

1. Website & Content Management

- Publish and update content on the company website/CMS.
- Maintain content hygiene and internal linking.
- Identify outdated content and refresh it.
- Create and optimize landing pages for organic acquisition.
- Work with designers/developers when new pages or website improvements are required.

1. Analytics & Growth

- Track organic traffic, rankings, backlinks, impressions and conversions.
- Use tools such as Google Search Console and Google Analytics to identify opportunities.
- Build simple reports showing what is working and what isn't.
- Test different content, SEO and outreach approaches.




- Think beyond traffic — the ultimate goal is qualified business leads and revenue.

What We're Looking For

Must Have

- 0–4 years of experience in SEO, content marketing, digital marketing or a related field.
- Strong understanding of SEO fundamentals.
- Good English writing and communication skills.
- Ability to research topics independently and turn research into helpful content.
- Understanding of keyword research, on-page SEO and backlinks.
- Willingness to perform hands-on outreach.
- Comfortable using AI tools for research and content creation.
- Strong curiosity and willingness to experiment.

Good to Have
- Experience with tools such as:
- Google Search Console
- Google Analytics
- Ahrefs / Semrush
- Screaming Frog
- WordPress or other CMS platforms
- ChatGPT / Claude / Gemini or similar AI tools
- Experience with AEO, GEO or AI-search optimization.
- Experience with digital PR or guest-post outreach.
- Basic understanding of HTML/schema markup.
- Experience marketing B2B SaaS, cloud, IT or technology products.

What Kind of Person Will Succeed Here? You will do well in this role if you:
- Learn fast.
- Are comfortable figuring things out yourself.
- Don't wait for someone to give you every task.
- Can use AI intelligently rather than simply copy-pasting AI output.
- Enjoy writing and researching.
- Are willing to send 50 outreach emails to get 5 good conversations.
- Care about the quality of backlinks and content.
- Think in terms of traffic → leads → revenue , not vanity metrics.
- Are excited about how AI is changing search.

What This Is NOT This is not a role where your primary responsibility is:

- Posting on Instagram every day
- Designing social media creatives
- Running generic paid advertising
- Outsourcing all content to freelancers
- Publishing hundreds of AI-generated articles

We want someone who can build OneUp's organic growth engine from the ground up. Why Join OneUpNetworks?

- Work closely with the leadership team.
- Own meaningful parts of our organic growth strategy.
- Get exposure to SEO + AEO + AI + content + B2B technology marketing .
- Opportunity to experiment with emerging AI-search strategies.
- High ownership and fast learning setting.
- Opportunity to grow into a broader Growth Marketing / SEO Lead role.

📌 SEO & AEO Growth Marketer (India)
🏢 Oneup Networks
📍 India