Key Responsibilities

- Develop and execute SEO activities to improve organic traffic, keyword rankings, and website visibility
- Conduct keyword research, competitor analysis, and search intent analysis
- Perform On-Page SEO including meta titles, descriptions, headings, URLs, internal linking, content optimization, and image optimization
- Plan and optimize SEO-friendly website content, blogs, and landing pages
- Execute and monitor Off-Page SEO and link-building activities
- Perform basic Technical SEO audits covering indexing, sitemap, broken links, redirects, canonical tags, robots.txt, schema, Core Web Vitals, and other technical issues
- Monitor website performance using Google Search Console, GA4, and SEO tools
- Analyse keyword rankings, organic traffic, user behaviour, conversions, and SEO performance
- Identify SEO issues and opportunities and coordinate with content, marketing, and technical teams for implementation
- Prepare regular SEO performance reports, insights, and action plans




- Stay updated with search engine updates, SEO trends, and industry best practices

Required Skills & Qualifications

- Bachelor's degree in any discipline with 2 - 4 years of hands-on SEO experience
- Strong understanding of On-Page SEO, Off-Page SEO, Technical SEO, and Keyword Research
- Hands-on experience with Google Search Console, Google Analytics/GA4, Ahrefs, SEMrush, or similar SEO tools
- Good understanding of content optimization and search intent
- Basic understanding of technical SEO, website performance, indexing, and Core Web Vitals
- Strong analytical and problem-solving skills
- Positive written and verbal communication skills
- Ability to independently execute, monitor, analyse, and improve SEO activities
- Knowledge of current SEO trends and search engine best practices

📌 SEO Analyst | 2 - 4 Years Experience (Chennai)
🏢 CapMinds
📍 Chennai