05 Oct
|
cretikpanda
|
Rohini
05 Oct
cretikpanda
Rohini
/n ABOUT CRETIKPANDA: /n We’re a fast-growing e-commerce brand house, building and scaling brands from scratch. From /n performance marketing &
• SEO to viral creatives, shoots, influencer marketing, and storytelling /n content—we do everything in-house. /n Our goal? Create brands people love, remember, and can’t stop talking about. /n /n About the Role: /n We are looking for a data-driven Senior Meta Media Buyer to manage, test, and scale ad campaigns for viral /n D2C e-commerce products in the Indian market. You will take ownership of the ad account, driving /n aggressive scaling while maintaining strict KPI targets (CPA, ROAS, CTR, CPM). You will collaborate /n daily with our creative team to feed a high-volume testing pipeline and turn winning hooks into /n scalable campaigns. /n /n Key Responsibilities: /n Campaign Launch &
• Testing: /n ● Run high-velocity creative testing for trending products. /n ● Launch daily campaigns to isolate winning ads. /n ● Monitor early metrics (CTR, CPC, CPM) to kill losers and optimise spend. /n Scaling &
• Account Management: /n ● Scale winning ads using advanced Meta structures. /n ● Push daily budgets aggressively while maintaining target CPA. /n ● Combat ad fatigue through constant creative iteration. /n Research &
• Strategy: /n ● Reverse-engineer competitor ads to spot winning market trends. /n ● Deliver data-backed briefs explaining exactly why specific angles work. /n Reporting &
• Collaboration: /n ● Follow SOPs and update master trackers daily with test and scaling results. /n ● Collaborate with editors and writers to align creatives with media buying goals. /n /n Requirements: /n ● Experience: Proven track record of profitably scaling Meta ad accounts for e-commerce or /n dropshipping brands. /n ● Technical Expertise: Deep understanding of Meta Ads Manager, CBO/ABO structures, pixel /n tracking, and ASC setups. /n ● Analytical Mindset: Obsessive over metrics. You must be able to diagnose a funnel based /n purely on CTR, CPM, CPA, and conversion rates. /n ● Creative Intuition: You don‘t just push buttons; you understand consumer psychology and /n know how to instruct a scriptwriter or video editor to improve a direct-response video hook. /n ● Market Knowledge: Familiarity with consumer behaviour in the Indian e-commerce market is /n a massive plus. /n /n Tech Stack &
• Tools You Will Use: /n ● Meta Ads Manager /n ● Competitor research tools /n ● Google Sheets (for rigorous KPI tracking and team syncs) /n ● Generative AI tools for ad ideation and prompt engineering /n /n Work Details: /n ● Schedule: 6 Days working,10:00 AM to 6:00 PM. /n ● Pacing: Fast-paced, systematic setting driven by strict SOPs and clear daily objectives. /n ● Location: Rohini Sector 18, Delhi /n ● Prior Experience: Minimum 2 years.
📌 Senior Meta Ads Media Buyer(E-commerce) (Rohini)
🏢 cretikpanda
📍 Rohini