ANALYST DIGITAL MKTG At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.

KEY RESPONSBILITIES: 1. Website &

- Digital Experience Ownership • Own and manage DDN pages on TE.com, ensuring content clarity, navigation ease, and improved user experience.
- Lead Digital Experience Enhancement Programs for DDN, including strategic planning, execution and measurement.
- Identify and implement enhancements across customer journeys to improve engagement, path to product, and conversion.
- Partner with COE for overall TE.com enhancements 2. Search &
- Findability • Lead search optimization efforts (internal TE.com search external SEO/GEO) to improve content discoverability and product visibility.
- Conduct keyword research, search insights analysis, and content optimization to increase targeted traffic.
- Partner with COE Search and Product Data teams to improve taxonomy, product data quality, and metadata. 3.

Digital

Insights &

- Customer Journey Analytics • Analyze digital behavior using Adobe/Google Analytics to identify friction points and recommend improvements.
- Develop insights dashboards and regular reporting on engagement, conversions, and TE.com performance.
- Drive data driven recommendations to influence content strategy, navigation design, and digital channel optimization. 4.





Cross Functional

Digital CX Programs • Partner with Product, Engineering, Sales and COE to align and execute digital experience improvement programs.

- Support ABM and campaign teams by ensuring landing pages, product pages, and navigational flows are optimized for target personas.
- Promotion &
- Engagement Support • Support digital promotions, sample campaigns and pipeline generation programs through website/UI enhancements.
- Monitor TE.com performance regularly and proactively suggest tests or improvements (A/B testing, content structure, CTA updates).

Qualifications • Bachelor’s degree or above in Digital, Marketing or related field.

- 8 years of experience in digital experience/marketing (B2B preferred).
- Hands on experience with: o Website CMS (AEM preferred) o Analytics platforms (Adobe Analytics, Google Analytics) o SEO/SEM tools (SEMrush, Google Ads, Search Console) o UX research, customer journey mapping o HTML code is a plus • Strong analytical mindset with ability to translate insights into concrete actions.
- Excellent communication and collaboration skills with experience influencing cross functional stakeholders.
- Self driven, detail oriented, and comfortable working in a matrixed and quick-paced global organization.

Experience Level Senior Level

📌 Senior Digital Marketing Analyst (Bengaluru)
🏢 TE Connectivity India
📍 Bengaluru